PATH TO PURCHASE EXPO PREVIEW | EDITORS' CHOICE RSI FEATURES: The Ansa automated analytics solution provides intelligence based on daily, store-level POSdata from the largest U.S. retailers to plan, target and measure the impact of digital shopper marketing campaigns. RSi partners with ad networks to make Ansa available to CPGs and agencies. The latest version, Ansa 3.2, can be reached through a 24/7 online portal and is available through integrated media providers. BENEFITS: The automated analytics solution enables more than 75 of the world's largest CPG companies and their agencies to measure and maximize the performance of their shopper marketing campaigns. BOOTH 640 QUOTIENT/CRISP FEATURES: Quotient acquired Crisp Mobile and released a new Coupons.com app within the last year. Crisp mobile ads start with the consumer experience that's delivered in the ad itself and then builds an integrated campaign - targeting, inventory, measurement - around its delivery. One activation includes "ActiVideo," which allows for the placement of multiple calls to action throughout the video, such as tapping to get a recipe. With M-circular, a brand or retailer's circular content is displayed in mobile ads. BENEFITS: Coupons.com has been redesigned with a focus on digital paperless coupons to make it easier for shoppers to save while on the go and organize coupons. Quotient has also created continuity offers for brands that reward shoppers on a return trip for accumulated qualifying purchases. BOOTH 531 74 y SHOPPER MARKETING SEPTEMBER 2017http://www.Coupons.com http://www.Coupons.com