Shopper Marketing - September 2017 - 166

The Guide to Shopper Marketing Agencies * 2017

ADVERTISEMENT

MOSAIC.COM

WE CONNECT SHOPPERS
WITH BRANDS ONE
EXPERIENCE AT A TIME.
We design integrated marketing programs that surround
the consumer along the path to purchase - in-store, in
their community and online.

WE STAND FOR MORE.
Mosaic designs dynamic, shareable and shoppable experiences at the intersection of the physical and digital worlds that are rooted in
emotion and delivered through human interaction, giving our audience a story to tell and a feeling to cherish.

WE DO WHAT WE LOVE.
Our scale, our expertise and our partnership with top-tier
clients make us the leader in delivering integrated branded
experiences of every kind.

1,600 16
,000+
FIELD STAFF

MORE
THAN

FULL TIME EMPLOYEES

PERFORMS
4 MILLION+

retail visits per year

Privately held
company with

50

YEAR
HISTORY

RECOGNIZED AS
ONE OF THE

OFFICES IN:
Norwalk, Dallas, Chicago, Bentonville, Los Angeles,
San Fransisco, Seattle, Toronto, Montreal, Mississauga,
Calgary, & Vancouver

BEST PLACES
TO WORK
IN NORTH AMERICA

AT-A-GLANCE
WHO WE ARE

SERVICES

MAJOR CLIENTS

Recently named one of the top 25 marketing agencies
in the world by Ad Age, Mosaic is a global leader in
experiential, retail, shopper and content marketing.
Mosaic's US offices are located in Norwalk, New ork,
Chicago, Dallas, Los Angeles, San Francisco and
Seattle, with Canadian offices in Toronto, Mississauga
and Montreal.

* Shopper and Digital Shopper Marketing: A welldeveloped Purchase Design tool for driving sales and
equity growth

* Starbucks

* Johnson & Johnson

* Clorox

* General Mills

* Georgia Pacific

* Diageo

EXPERTISE
Mosaic Shopper provides a unique suite of services
known as Purchase Design. Our 52-year history of
brand and package design, paired with a purchasefocused approach to the shopper journey, is the base of
this exceptional suite of products and services all of
which are focused on driving sales while establishing or
maintaining equity at retail.

* Brand and Package Design: Over 50 years of
experience with Tier 1 brands including Starbucks,
General Mills, Wrigley, Clorox and ABI
* Shoppergraphics: A proprietary pla orm to understand
shopper behavior and build programs based on solid
current insights
* Assisted selling & training
* Deconstruction: Our way of discovering the problems
that need solving
* Ecommerce & Analytics

KEY EXECUTIVES
Kevin George, President & CMO Mosaic
Matthew Diamond, SVP Mosaic NA
James Fraser, SVP/GM Mosaic Shopper NA
Bill Rodi, Vice President, Mosaic Shopper US

CONTACT

INDUSTRIES SERVED
* Pharma/Healthcare

* Banking

* Beer/Spirits

* Consumer Electronics

* CPG

* AB InBev

Bill Rodi, Vice President, Mosaic Shopper US
312.21 .5231



http://www.MOSAIC.COM

Table of Contents for the Digital Edition of Shopper Marketing - September 2017

Contents
Shopper Marketing - September 2017 - Intro
Shopper Marketing - September 2017 - 1
Shopper Marketing - September 2017 - 2
Shopper Marketing - September 2017 - 3
Shopper Marketing - September 2017 - Contents
Shopper Marketing - September 2017 - 5
Shopper Marketing - September 2017 - 6
Shopper Marketing - September 2017 - 7
Shopper Marketing - September 2017 - 8
Shopper Marketing - September 2017 - 9
Shopper Marketing - September 2017 - 10
Shopper Marketing - September 2017 - 11
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