Shopper Marketing - September 2017 - 178
The Guide to Shopper Marketing Agencies * 2017
WE MAKE THE BUY HAPPEN
In today's ecosystem of commerce, traditional shopper marketing is no longer enough. There is no longer one clear path, and shopping
is not a deliberate, compartmentalized act. Shopping is spontaneous, deconstructed and integrated into the flow of everyday life.
Your target is "Shopping in the Flow" as they go through their day, from their phones, couches, desks and cars. It's our job at TPN to
reach and engage your target wherever they are and deliver connected, frictionless experiences at the speed of dynamic commerce.
Our mission is simple: to Make the Buy Happen. We combine curated technology, art and human insight to create connected experiences
that build brand commitment.
WE HAVE THE TOOLS
We leverage proprietary data, strategic insights and smart planning
tools to execute with focus and precision.
WE KNOW THE TECHNOLOGY
We're heavily invested in existing and emerging technologies and
our innovative digital commerce practice to capture tomorrow's
WE TAKE THE LEAD
We push to get there first, which is why we've expanded our specialty
digital commerce practice that is dedicated to making the buy happen
for brands at the major e-tailer players.
WE GET THE RESULTS
We don't ignore ROI we deliver on it. We leverage TPN's shopper media
practice to bring brands more efficient, precise and e ective ways to
target shoppers closer to the buy than ever before and get the strongest
returns on their budgets.
WHO WE ARE
We are a creative commerce agency that exists to
Make the Buy Happen for some of the most iconic
global retailer and manufacturer brands in the world.
* Shopper Marketing
Sarah Cunningham, Sr. Managing Director, Chicago
* Retailer Marketing
Nancy Shamberg, Managing Director, Shopper Marketing
* Retail Tech & Innovation
Joe Scartz, Managing Director, Digital Commerce
* Digital Marketing & Commerce
Christy O'Pella, Managing Director, Dallas
* Consumer Marketing
Amy Lanzi, Managing Director, New York
* Experience Design
Tracy Faloon, Chief Integration Officer
Our expertise comes from embracing the world
of connected experiences, where digital meets
physical. It's these practices that allow us to truly
deliver on our promise to Make the Buy Happen in the
interconnected world of commerce.
Rich Feitler, President and Chief Operating Officer