Shopper Marketing - August 2017 - 53

COTY

CVS HEALTH

JESSICA KALINGER, Senior Director,
Category Management & Shopper
Insights

CHRIS ALMEIDA, Senior Director, Front
Store Marketing and Store Experience
See profile on page 46

ERIN MARSHALL, Senior Manager,
Shopper Marketing

MICHELE DRISCOLL, Vice President,
Retail Growth Portfolio

DONNA NGUYEN, Shopper Marketing
Manager

JIM HALLOCK, Director, ExtraCare
Customer Conversion Marketing

LARA RAMOS, Shopper Marketing
Manager

AMY SCHROEDER, Director, Loyalty &
Personalization

CRAYOLA
MIMI DIXON, Leader,
Customer Development
& Activation
Dixon creates and activates
integrated national marketing campaigns as well as developing and
executing insight-led, retailer-specific
shopper solutions supporting national and
strategic corporate initiatives. 2017 Highlight: Crayola retires and launches a new
color.
RICK STRINGER,
Vice President of
Customer Solutions
Stringer is responsible for
triangulating consumer,
shopper and category insights into actionable, customer-specific recommendations
aligned to category growth strategies. He
provides functional leadership specific to
shopper insights, category management,
merchandising and business intelligence.

GRANT VIOLANTI,
Senior Director of Loyalty
and Personalization
Violanti leads the team responsible for all front store
categories and vendors for loyalty and
personalization.

D

DANONEWAVE
TONY FUNG, Shopper
Marketing Manager
Fung brings 10 years of
experience in shopper marketing, including traditional
and digital across grocery, mass and club
channels. He currently leads the shopper
marketing and strategic planning for Kroger from an omnichannel approach. He
also had experience leading shopper for
Target, Meijer and Hy-Vee.

AUGUST 2017 SHOPPER MARKETING y

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Table of Contents for the Digital Edition of Shopper Marketing - August 2017

Contents
Shopper Marketing - August 2017 - Intro
Shopper Marketing - August 2017 - 1
Shopper Marketing - August 2017 - 2
Shopper Marketing - August 2017 - 3
Shopper Marketing - August 2017 - Contents
Shopper Marketing - August 2017 - 5
Shopper Marketing - August 2017 - 6
Shopper Marketing - August 2017 - 7
Shopper Marketing - August 2017 - 8
Shopper Marketing - August 2017 - 9
Shopper Marketing - August 2017 - 10
Shopper Marketing - August 2017 - 11
Shopper Marketing - August 2017 - 12
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Shopper Marketing - August 2017 - 16
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Shopper Marketing - August 2017 - 43
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