Shopper Marketing - June 2017 - 45

NICOLE HUTCHESON,

Director, Shopper
Strategy & Innovation
Hutcheson leads shopper
strategy and innovation,
which focuses on delivering solutions designed to enhance the shopper experience
within partners' retail spaces. By monitoring
emerging trends and technologies, developing innovative platforms and executing
learning plans, the team creates cuttingedge strategies that drive the business.
KYLE LEBET, Senior Connections

Planning Manager

COLGATE-PALMOLIVE
MARIE-AGNES DAUMAS,

Director, Shopper Marketing
Center of Excellence, N.A.
Daumas leads the Colgate-Palmolive Center of Excellence,
N.A. to build shopper marketing expertise
and discipline, and to fuel innovation in the
digital shopper and omnichannel space. She
works with digital marketing, shopper targeting and geo-location.
MINDEL KLEIN LEPORE , Worldwide

Director, Global Digital Marketing
DONNA RICHARDSEN, Director,

Integrated Marketing Communications,
North America

CONAGRA
JILL KRISTLE , Manager, Digital

Marketing
JON SHEN, Senior Director, Digital

Marketing, Social Media & Consumer
Promotions

CONAIR
BRADLEY MARK ,

Digital Marketing Manager
Mark manages the online
presence, social media activity
and digital media programing
for the company's personal care appliance
division. His team is responsible for its digital
presentation, a variety of SaaS technology
partnerships and providing innovative solutions to better communicate product offerings to loyal consumers while also engaging
new audience segments.

CONSTELLATION
BRANDS
MARC BERGER, Digital

Trade & Shopper Marketing
Berger has 20 years of both
digital and traditional agency
experience prior to joining the
company in 2011. He currently leads shopper
marketing digital strategies for both on- and
off-premise accounts. Responsibilities include developing innovative solutions in a
complex three-tier system.

JUNE 2017 SHOPPER MARKETING y

45



Table of Contents for the Digital Edition of Shopper Marketing - June 2017

Contents
Shopper Marketing - June 2017 - Intro
Shopper Marketing - June 2017 - 1
Shopper Marketing - June 2017 - 2
Shopper Marketing - June 2017 - 3
Shopper Marketing - June 2017 - Contents
Shopper Marketing - June 2017 - 5
Shopper Marketing - June 2017 - 6
Shopper Marketing - June 2017 - 7
Shopper Marketing - June 2017 - 8
Shopper Marketing - June 2017 - 9
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