Shopper Marketing - May 2017 - 76

PERSONNEL APPOINTMENTS

BRAND MARKETERS
The Hershey Co., Hershey, Pennsylvania
J.C. Penney executive vice president, chief
customer and marketing officer Mary
Beth West became Hershey senior vice
president and chief growth officer on
May 1. West will oversee the company's
growth strategy, including insights and
analytics, marketing excellence functions,
research and development, innovation,
and mergers and acquisitions. She reports
to CEO Michele Buck.

RETAILERS
CVS Health, Woonsocket, Rhode Island
CVS Caremark president Jonathan Roberts
was named executive vice president
and chief operating officer. In the newly
created role, Roberts is tasked with
integrating operations across the full
range of the company's assets and reports
directly to president and chief executive
officer Larry Merlo.

Dollar General, Goodlettsville, Tennessee
The retailer is considering both internal
candidates and outside hires to replace
executive vice president and chief
merchandising officer James Thorpe, who
retired on April 15. Thorpe previously
retired from the retailer as senior vice
president and merchandise manager in
2012, having held that position for six
years, but returned to Dollar General in his
current position in 2015.
76

y SHOPPER MARKETING MAY 2017

Home Depot, Atlanta
Mark White, senior vice president of
merchandising services, has left the
company after six years. He was previously
president, North America, of Mosaic Sales
Solutions.

Pier 1 Imports, Fort Worth, Texas
Kmart president and chief member officer
Alasdair James was named president and
CEO effective May 1. He previously held
various leadership positions at UK-based
grocer Tesco.

SpartanNash, Grand Rapids, Michigan
President and chief operating officer
David Staples will succeed Dennis Eidson,
who will retire as CEO on May 23. Staples
previously served as chief financial officer
for 16 years.

Target, Minneapolis
Fred Meyer president Jeff Burt was named
senior vice president of the grocery
division, effective April 10. He will report
to executive vice president and chief
merchandising officer Mark Tritton.

Walmart, Bentonville, Arkansas
Fiona Tan, engineering vice president -
international markets and international
e-commerce, was named senior vice
president of the retailer's U.S. customer
technology organization. She is tasked
with bringing a new level of focus to the
customer journey in stores and online.



Table of Contents for the Digital Edition of Shopper Marketing - May 2017

Contents
Shopper Marketing - May 2017 - Intro
Shopper Marketing - May 2017 - 1
Shopper Marketing - May 2017 - 2
Shopper Marketing - May 2017 - 3
Shopper Marketing - May 2017 - Contents
Shopper Marketing - May 2017 - 5
Shopper Marketing - May 2017 - 6
Shopper Marketing - May 2017 - 7
Shopper Marketing - May 2017 - 8
Shopper Marketing - May 2017 - 9
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