Shopper Marketing - January 2017 - 102


Editorial Index Companies named in the editorial columns of this issue are listed below.
1010data . . . . . . . . . . . . . . .42

Dick's Sporting Goods. . .62

Lowe's . . . . . . . . . . . . . . . . .56

Shazam . . . . . . . . . . . . . . . .18

7-Eleven. . . . . . . . .56, 60, 73

Dollar General . . . . . . 56, 60

Macy's . . . . . . . . . . . . . . . . .45

ShopAdvisor. . . . . . . . . . . .86

Advantage Solutions. . . .16

Dr Pepper Snapple
Group . . . . . . . . . . . 74, 83

MarketingLab . . . . . . . . . .48

ShopRite . . . . . . . . . . . . . . .56

EnsembleIQ . . . . . . . . . . . . . 2

Mars Agency,
The. . . . . . . . . . . . 3, 21, 42

Shoptology. . . . . . . . . . . . .49

Facebook. . . . . . . . . . . . . . .84

Mars Inc. . . . . . . . . 75, 78, 81

Family Dollar . . . . . . . 56, 60

McCormick & Co. Inc. . . .18

Ferrara Candy Co. . . . . . . 74

Meijer . . . . . . . . . . .56, 60, 78

Ferrero USA . . . . . . . . . . . .80

Mobee . . . . . . . . . . . . . . . . .86

Food Lion . . . . . . . . . . . . . .92

Mondelez . . . . . . .44, 76, 83

FFR Merchandising. . . . . . 17

MyWebGrocer . . . . . . . . . .42

Forrester Research . . . . . .45

NedSense . . . . . . . . . . . . . .89

Gamestop . . . . . . . . . . . . . .62

Newell Brands . . . . . . . . . .90

GfK . . . . . . . . . . . . . . . . . . . .48

Office Depot. . . . . . . . 56, 60

Hannaford. . . . . . . . . . . . . .82
H-E-B . . . . . . . . . . . . . . . . . .60

Path to Purchase
Institute . . . . . . . 2, 24, 26

Hershey Co. . . . . . . . . . . . .82

PepsiCo/Frito-Lay . . . . . . .92

Home Depot . . . . . . . . . . .56

Petco. . . . . . . . . . . . . . . 56, 60

Hostess Brands . . . . . . . . .80

PetSmart . . . . . . . . . . . 56, 60

Chiquita Brands. . . . . . . . .94

Ibotta . . . . . . . . . . . . . . . . . .24

Pexco . . . . . . . . . . . . . . . . . . 17

Universal Pictures. . . . . . .99

Clavis. . . . . . . . . . . . . . . . . . .43

IBM . . . . . . . . . . . . . . . . . . . .88

PRS In Vivo . . . . . . . . . . . . .47

Upshot . . . . . . . . . . . . . . . . .16

Clorox Co. . . . . . . . . . . . . . .26

Inmar . . . . . . . . . . . . . . . . . .16

Publix . . . . . . . . . . .56, 60, 78

Walgreens. . . 56, 60, 73, 90

Coca-Cola Co., The . . . . . .99

inMarket . . . . . . . . . . . . . . .28

Collective Bias . . . 16, 24, 34

Innomark. . . . . . . . . . . . . . .82

Procter & Gamble. . . . . . . . .
. . . . . . . . . . . . . . 42, 75, 91

Walmart. . . 1, 16, 24, 45, 56,
60, 73, 75, 76, 80, 98

Conagra Brands. . . . . . . . .24

ItemMaster . . . . . . . . . . . . .16

Quotient Technology . . .28

Weather Co., The . . . . . . .88

Costco. . . . . . . . . . . . 1, 56, 60

J.M. Smucker Co.,
The. . . . . . . . . . . . . . 78, 95

RetailMeNot . . . . . . . . . . . .87

Whirlpool Corp. . . . . . . . .36

Rocket Man Digital. . . . . .29

Whole Foods . . . . . . . 56, 60

Kroger . . . . . . . . . . . . . 56, 60

Safeway . . . . . . . . . . . . . . . . 74

World Kitchen . . . . . . . . . .29

Ahold Delhaize . . . . . 56, 60
Albertsons. . . . . . . . . . 56, 60
Amazon.com . . . . . . . . 2, 40
Anheuser-Busch . . . . . . . .85
Arc. . . . . . . . . . . . . . . . . . . . .47
Barnes & Noble . . . . . . . . .62
Best Buy. . . . . . . . . . . . 56, 62
BJ's Wholesale Club . . . . .61
BKON Connect Inc. . . . . .86
Bolthouse . . . . . . . . . . . . . .32
Brick Meets Click. . . . . . . .40
Campbell Soup Co. . . .2, 21
Catapult. . . . . . . . . . . . . . . .36
Checkout 51 . . . . . . . . . . . .28
Chief Container . . . . . . . . .32

Coty Inc. . . . . . . . . . . . . . . .75
Crate & Barrel. . . . . . . . . . .45

SinfulColors . . . . . . . . . . . .90
Sony Pictures . . . . . . . . . . .99
Southeastern Grocers . . .61
Spirit Halloween . . . . . . . .82
Spotify . . . . . . . . . . . . . . . . .98
Stackline . . . . . . . . . . . . . . .43
Staples . . . . . . . . . . . . . 56, 60
SweetIQ . . . . . . . . . . . . . . . .85
Syntegrate . . . . . . . . . . . . .46
Target . . . . 1, 44, 56, 60, 73,
74, 81, 83
T-Mobile . . . . . . . . . . . . . . .99
TPN . . . . . . . . . . . . . . . . . . . .26
Unilever . . . . . . . . . 42, 88, 91

CVS/pharmacy. . . . . . . . . . . .
. . . .56, 60, 73, 75, 80, 83

Lego Group . . . . . . . . . . .100

Sam's Club . . . . . . 56, 60, 81

WSL Strategic Retail. . . . .46

Lifetime Brands. . . . . . . . .95

SC Johnson. . . . . . . . . . . . .98

Yelp . . . . . . . . . . . . . . . . . . . .85

Dell Services. . . . . . . . . . . .86

LiveTrends . . . . . . . . . . . . . .94

Sears Holdings Co. . . . . .62

Y&R . . . . . . . . . . . . . . . . . . . .34

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SHOPPER MARKETING JANUARY 2017



Table of Contents for the Digital Edition of Shopper Marketing - January 2017

Contents
Shopper Marketing - January 2017 - 1
Shopper Marketing - January 2017 - 2
Shopper Marketing - January 2017 - 3
Shopper Marketing - January 2017 - Contents
Shopper Marketing - January 2017 - 5
Shopper Marketing - January 2017 - 6
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