Shopper Marketing - October 2016

Shopper Marketing - October 2016 - 143 Sponsored Announcement p2pi.org MEMBERS IN THE NEWS I N T R O D U C I N G H I G I T O T H E S H O P P E R M A R K E T I N G CO M M U N I T Y A new era of health awareness drives shoppers to discover unique wellness solutions Shoppers are increasingly self-aware about health and wellness, actively rethinking their personal choices to improve quality of life. higi meets these shoppers where they are, capturing timely share-of-mind with free and convenient tools to inspire healthy behaviors. higi's omnichannel messaging platform gives marketers unparalleled advertising messaging opportunities, including 1:1 activation and engagement with guaranteed views. With over 10,000 health stations in leading food, drug and mass market retailers, higi offers a one-of-a-kind opportunity to deliver creative, location-based branding experiences that scale nationally and can be highly targeted with geo/ demographic precision. In addition, the higi web and mobile channel assets allow brands to connect with users at home and on the go for a complete end-to-end experience. A beacon for health and wellness messaging in store at the higi station Strategically located in high traffic areas, the station's proximity to the pharmacist provides elevated credibility. Pharmacy dwell time and the 5-minute higi screening session offer a captive audience when shoppers are receptive to new solutions. The higi station gives marketers a flexible range of messaging options, including video billboard ads delivered to shoppers at eye level and privacy screen programs that reach users 1:1 during their health screenings. The nation's largest self-screening health station network 209,100,000 monthly impressions with over 10,000 stations nationwide BLOOD PRESSURE 209,100,000 WEIGHT PULSE monthly impressions across the network To learn more about higi's Omni-Channel Messaging Platform, contact: Pat Kilker * VP, Media & Integrated Programs * pkilker@higi.com BMI BODY COMPOSITION* *40% of network Table of Contents for the Digital Edition of Shopper Marketing - October 2016ContentsShopper Marketing - October 2016 - 1Shopper Marketing - October 2016 - 2Shopper Marketing - October 2016 - 3Shopper Marketing - October 2016 - ContentsShopper Marketing - October 2016 - 5Shopper Marketing - October 2016 - 6Shopper Marketing - October 2016 - 7Shopper Marketing - October 2016 - 8Shopper Marketing - October 2016 - 9Shopper Marketing - October 2016 - 10Shopper Marketing - October 2016 - 11Shopper Marketing - October 2016 - 12Shopper Marketing - October 2016 - 13Shopper Marketing - October 2016 - 14Shopper Marketing - October 2016 - 15Shopper Marketing - October 2016 - 16Shopper Marketing - October 2016 - 17Shopper Marketing - October 2016 - 18Shopper Marketing - October 2016 - 19Shopper Marketing - October 2016 - 20Shopper Marketing - October 2016 - 21Shopper Marketing - October 2016 - 22Shopper Marketing - October 2016 - 23Shopper Marketing - October 2016 - 24Shopper Marketing - October 2016 - 25Shopper Marketing - October 2016 - 26Shopper Marketing - October 2016 - 27Shopper Marketing - October 2016 - 28Shopper Marketing - October 2016 - 29Shopper Marketing - October 2016 - 30Shopper Marketing - October 2016 - 31Shopper Marketing - October 2016 - 32Shopper Marketing - October 2016 - 33Shopper Marketing - October 2016 - 34Shopper Marketing - October 2016 - 35Shopper Marketing - October 2016 - 36Shopper Marketing - October 2016 - 37Shopper Marketing - October 2016 - 38Shopper Marketing - October 2016 - 39Shopper Marketing - October 2016 - 40Shopper Marketing - October 2016 - 41Shopper Marketing - October 2016 - 42Shopper Marketing - October 2016 - 43Shopper Marketing - October 2016 - 44Shopper Marketing - October 2016 - 45Shopper Marketing - October 2016 - 46Shopper Marketing - October 2016 - 47Shopper Marketing - October 2016 - 48Shopper Marketing - October 2016 - 49Shopper Marketing - October 2016 - 50Shopper Marketing - October 2016 - 51Shopper Marketing - October 2016 - 52Shopper Marketing - October 2016 - 53Shopper Marketing - October 2016 - 54Shopper Marketing - October 2016 - 55Shopper Marketing - October 2016 - 56Shopper Marketing - October 2016 - 57Shopper Marketing - October 2016 - 58Shopper Marketing - October 2016 - 59Shopper Marketing - October 2016 - 60Shopper Marketing - October 2016 - 61Shopper Marketing - October 2016 - 62Shopper Marketing - October 2016 - 63Shopper Marketing - October 2016 - 64Shopper Marketing - October 2016 - 65Shopper Marketing - October 2016 - 66Shopper Marketing - October 2016 - 67Shopper Marketing - October 2016 - 68Shopper Marketing - October 2016 - 69Shopper Marketing - October 2016 - 70Shopper Marketing - October 2016 - 71Shopper Marketing - October 2016 - 72Shopper Marketing - October 2016 - 73Shopper Marketing - October 2016 - 74Shopper Marketing - October 2016 - 75Shopper Marketing - October 2016 - 76Shopper Marketing - October 2016 - 77Shopper Marketing - October 2016 - 78Shopper Marketing - October 2016 - 79Shopper Marketing - October 2016 - 80Shopper Marketing - October 2016 - 81Shopper Marketing - October 2016 - 82Shopper Marketing - October 2016 - 83Shopper Marketing - October 2016 - 84Shopper Marketing - October 2016 - 85Shopper Marketing - October 2016 - 86Shopper Marketing - October 2016 - 87Shopper Marketing - October 2016 - 88Shopper Marketing - October 2016 - 89Shopper Marketing - October 2016 - 90Shopper Marketing - October 2016 - 91Shopper Marketing - October 2016 - 92Shopper Marketing - October 2016 - 93Shopper Marketing - October 2016 - 94Shopper Marketing - October 2016 - 95Shopper Marketing - October 2016 - 96Shopper Marketing - October 2016 - 97Shopper Marketing - October 2016 - 98Shopper Marketing - October 2016 - 99Shopper Marketing - October 2016 - 100Shopper Marketing - October 2016 - 101Shopper Marketing - October 2016 - 102Shopper Marketing - October 2016 - 103Shopper Marketing - October 2016 - 104Shopper Marketing - October 2016 - 105Shopper Marketing - October 2016 - 106Shopper Marketing - October 2016 - 107Shopper Marketing - October 2016 - 108Shopper Marketing - October 2016 - 109Shopper Marketing - October 2016 - 110Shopper Marketing - October 2016 - 111Shopper Marketing - October 2016 - 112Shopper Marketing - October 2016 - 113Shopper Marketing - October 2016 - 114Shopper Marketing - October 2016 - 115Shopper Marketing - October 2016 - 116Shopper Marketing - October 2016 - 117Shopper Marketing - October 2016 - 118Shopper Marketing - October 2016 - 119Shopper Marketing - October 2016 - 120Shopper Marketing - October 2016 - 121Shopper Marketing - October 2016 - 122Shopper Marketing - October 2016 - 123Shopper Marketing - October 2016 - 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