Shopper Marketing - October 2016

Shopper Marketing - October 2016 - 108 DESIGN OF THE TIMES: GOLD WINNERS Kellogg's Big Game Football Helmet Retail Category: Mass Merchandisers Activation Tactic: Aisle/Shipper/Pallet - Temporary Client: Kellogg Co., Battle Creek, Michigan Entrant: Menasha Packaging Co., Neenah, Wisconsin Co-Entrant: Catapult, Westport, Connecticut Introduction Date: Dec. 14, 2015 Size of run: 4,160 Comment: The objective here was to win in-store with a disruptive display that helps unify the Pringles and Cheez-It brands during the weeks leading up to the 2016 Super Bowl. LG Pro-Bake Display Retail Category: Home Centers/Hardware Activation Tactic: Aisle/Shipper/Pallet - Permanent Client: LG Electronics, Englewood Cliffs, New Jersey Entrant: Design Phase, Waukegan, Illinois Introduction Date: Nov. 25, 2015 Size of run: 100 Comment: The objective of this display was to increase sales of LG ranges by educating the consumer on the benefits and features of the LG Pro-Bake ranges. Therefore, in addition to providing the shopper with an interactive experience with the product, the display features a monitor that plays an informational loop. 108 y SHOPPER MARKETING OCTOBER 2016 Table of Contents for the Digital Edition of Shopper Marketing - October 2016ContentsShopper Marketing - October 2016 - 1Shopper Marketing - October 2016 - 2Shopper Marketing - October 2016 - 3Shopper Marketing - October 2016 - ContentsShopper Marketing - October 2016 - 5Shopper Marketing - October 2016 - 6Shopper Marketing - October 2016 - 7Shopper Marketing - October 2016 - 8Shopper Marketing - October 2016 - 9Shopper Marketing - October 2016 - 10Shopper Marketing - October 2016 - 11Shopper Marketing - October 2016 - 12Shopper Marketing - October 2016 - 13Shopper Marketing - October 2016 - 14Shopper Marketing - October 2016 - 15Shopper Marketing - October 2016 - 16Shopper Marketing - October 2016 - 17Shopper Marketing - October 2016 - 18Shopper Marketing - October 2016 - 19Shopper Marketing - October 2016 - 20Shopper Marketing - October 2016 - 21Shopper Marketing - October 2016 - 22Shopper Marketing - October 2016 - 23Shopper Marketing - October 2016 - 24Shopper Marketing - October 2016 - 25Shopper Marketing - October 2016 - 26Shopper Marketing - October 2016 - 27Shopper Marketing - October 2016 - 28Shopper Marketing - October 2016 - 29Shopper Marketing - October 2016 - 30Shopper Marketing - October 2016 - 31Shopper Marketing - October 2016 - 32Shopper Marketing - October 2016 - 33Shopper Marketing - October 2016 - 34Shopper Marketing - October 2016 - 35Shopper Marketing - October 2016 - 36Shopper Marketing - October 2016 - 37Shopper Marketing - October 2016 - 38Shopper Marketing - October 2016 - 39Shopper Marketing - October 2016 - 40Shopper Marketing - October 2016 - 41Shopper Marketing - October 2016 - 42Shopper Marketing - October 2016 - 43Shopper Marketing - October 2016 - 44Shopper Marketing - October 2016 - 45Shopper Marketing - October 2016 - 46Shopper Marketing - October 2016 - 47Shopper Marketing - October 2016 - 48Shopper Marketing - October 2016 - 49Shopper Marketing - October 2016 - 50Shopper Marketing - October 2016 - 51Shopper Marketing - October 2016 - 52Shopper Marketing - October 2016 - 53Shopper Marketing - October 2016 - 54Shopper Marketing - October 2016 - 55Shopper Marketing - October 2016 - 56Shopper Marketing - October 2016 - 57Shopper Marketing - October 2016 - 58Shopper Marketing - October 2016 - 59Shopper Marketing - October 2016 - 60Shopper Marketing - October 2016 - 61Shopper Marketing - October 2016 - 62Shopper Marketing - October 2016 - 63Shopper Marketing - October 2016 - 64Shopper Marketing - October 2016 - 65Shopper Marketing - October 2016 - 66Shopper Marketing - October 2016 - 67Shopper Marketing - October 2016 - 68Shopper Marketing - October 2016 - 69Shopper Marketing - October 2016 - 70Shopper Marketing - October 2016 - 71Shopper Marketing - October 2016 - 72Shopper Marketing - October 2016 - 73Shopper Marketing - October 2016 - 74Shopper Marketing - October 2016 - 75Shopper Marketing - October 2016 - 76Shopper Marketing - October 2016 - 77Shopper Marketing - October 2016 - 78Shopper Marketing - October 2016 - 79Shopper Marketing - October 2016 - 80Shopper Marketing - October 2016 - 81Shopper Marketing - October 2016 - 82Shopper Marketing - October 2016 - 83Shopper Marketing - October 2016 - 84Shopper Marketing - October 2016 - 85Shopper Marketing - October 2016 - 86Shopper Marketing - October 2016 - 87Shopper Marketing - October 2016 - 88Shopper Marketing - October 2016 - 89Shopper Marketing - October 2016 - 90Shopper Marketing - October 2016 - 91Shopper Marketing - October 2016 - 92Shopper Marketing - October 2016 - 93Shopper Marketing - October 2016 - 94Shopper Marketing - October 2016 - 95Shopper Marketing - October 2016 - 96Shopper Marketing - October 2016 - 97Shopper Marketing - October 2016 - 98Shopper Marketing - October 2016 - 99Shopper Marketing - October 2016 - 100Shopper Marketing - October 2016 - 101Shopper Marketing - October 2016 - 102Shopper Marketing - October 2016 - 103Shopper Marketing - October 2016 - 104Shopper Marketing - October 2016 - 105Shopper Marketing - October 2016 - 106Shopper Marketing - October 2016 - 107Shopper Marketing - October 2016 - 108Shopper Marketing - October 2016 - 109Shopper Marketing - October 2016 - 110Shopper Marketing - October 2016 - 111Shopper Marketing - October 2016 - 112Shopper Marketing - October 2016 - 113Shopper Marketing - October 2016 - 114Shopper Marketing - October 2016 - 115Shopper Marketing - October 2016 - 116Shopper Marketing - October 2016 - 117Shopper Marketing - October 2016 - 118Shopper Marketing - October 2016 - 119Shopper Marketing - October 2016 - 120Shopper Marketing - October 2016 - 121Shopper Marketing - October 2016 - 122Shopper Marketing - October 2016 - 123Shopper Marketing - October 2016 - 124Shopper Marketing - October 2016 - 125Shopper Marketing - October 2016 - 126Shopper Marketing - October 2016 - 127Shopper Marketing - October 2016 - 128Shopper Marketing - October 2016 - 129Shopper Marketing - October 2016 - 130Shopper Marketing - October 2016 - 131Shopper Marketing - October 2016 - 132Shopper Marketing - October 2016 - 133Shopper Marketing - October 2016 - 134Shopper Marketing - October 2016 - 135Shopper Marketing - October 2016 - 136Shopper Marketing - October 2016 - 137Shopper Marketing - October 2016 - 138Shopper Marketing - October 2016 - 139Shopper Marketing - October 2016 - 140Shopper Marketing - October 2016 - 141Shopper Marketing - October 2016 - 142Shopper Marketing - October 2016 - 143Shopper Marketing - October 2016 - 144Shopper Marketing - October 2016 - 145Shopper Marketing - October 2016 - 146Shopper Marketing - October 2016 - 147Shopper Marketing - October 2016 - 148Shopper Marketing - October 2016 - 149Shopper Marketing - October 2016 - 150Shopper Marketing - October 2016 - 151Shopper Marketing - October 2016 - 152Shopper Marketing - October 2016 - 153Shopper Marketing - October 2016 - 154Shopper Marketing - October 2016 - 155Shopper Marketing - October 2016 - 156Shopper Marketing - October 2016 - 157Shopper Marketing - October 2016 - 158Shopper Marketing - October 2016 - 159Shopper Marketing - October 2016 - 160Shopper Marketing - October 2016 - 161Shopper Marketing - October 2016 - 162Shopper Marketing - October 2016 - 163Shopper Marketing - October 2016 - 164Shopper Marketing - October 2016 - 165Shopper Marketing - October 2016 - 166Shopper Marketing - October 2016 - 167Shopper Marketing - October 2016 - 168Shopper Marketing - October 2016 - 169Shopper Marketing - October 2016 - 170Shopper Marketing - October 2016 - 171Shopper Marketing - October 2016 - 172Shopper Marketing - October 2016 - 173Shopper Marketing - October 2016 - 174Shopper Marketing - October 2016 - 175Shopper Marketing - October 2016 - 176Shopper Marketing - October 2016 - 177Shopper Marketing - October 2016 - 178Shopper Marketing - October 2016 - 179Shopper Marketing - October 2016 - 180Shopper Marketing - October 2016 - 181Shopper Marketing - October 2016 - 182Shopper Marketing - October 2016 - 183Shopper Marketing - October 2016 - 184http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201708http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201707http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201706http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201705http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201704http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201703http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201702http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201701http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201612http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201611http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201610http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201609http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201608http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201607http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201606http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201605http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201604http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201603http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201602http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201601http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201512http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201511http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201510http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201509http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201508http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201507http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201506http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201505http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201504http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201503http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201502http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201501http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201412http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201411http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201410http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201409http://www.nxtbook.com/nxtbooks/ptp/sm_201408http://www.nxtbook.com/nxtbooks/ptp/sm_201407http://www.nxtbook.com/nxtbooks/ptp/sm_201406http://www.nxtbook.com/nxtbooks/ptp/sm_201405http://www.nxtbook.com/nxtbooks/ptp/sm_201404http://www.nxtbook.com/nxtbooks/ptp/sm_201403http://www.nxtbook.com/nxtbooks/ptp/sm_201402http://www.nxtbook.com/nxtbooks/ptp/sm_201401http://www.nxtbook.com/nxtbooks/ptp/sm_201312http://www.nxtbook.com/nxtbooks/ptp/sm_201311http://www.nxtbook.com/nxtbooks/ptp/sm_enhancedpreviewhttp://www.nxtbook.com/nxtbooks/ptp/sm_201310http://www.nxtbook.com/nxtbooks/ptp/sm_201309http://www.nxtbook.com/nxtbooks/ptp/sm_201308http://www.nxtbook.com/nxtbooks/ptp/sm_201307http://www.nxtbookMEDIA.com