Shopper Marketing - September 2016 - 186


7-Eleven
* Laura Gordon, VP, Brand Innovation/
Marketing
Abbott Nutrition
* Adrianne Lambert, Sr. Manager,
Shopper Marketing
Ahold USA
* Amy Hahn, SVP of Marketing
Albertsons Cos.
* Deb Fifles, VP, Consumer &
Shopper Insights
* Karen Sales, VP of Shopper Marketing
ARC Worldwide
* April Carlisle, SVP, Global Shopper
Marketing
* Karuna Rawal, U.S. President &
Chief Strategy Officer

Congratulations!

The Institute is proud to recognize the 2016
Women of Excellence, a deserving group of female
executives who have distinguished themselves in the
industry through their leadership and involvement in
influencing shoppers along the path to purchase.

Join us to honor and celebrate these inspiring
women during the Path to Purchase Expo.
Special Remarks From:
Amy Hahn
SVP of Marketing

Barilla America
* Debbie Zefting, Director, Customer &
Shopper Development
Bayer Consumer Health
* Eileen Wolfe, Sr. Manager, Shopper
Marketing Insights, Digital &
Execution
Blue Chip Marketing Worldwide
* Sarah VanHeirseele, SVP of
Innovation
Brown-Forman Corp.
* Marjorie Dufek, Integrated
Communications Director, NA
CCA Global Partners
* Janice Jacobs, VP of Marketing,
Carpet One Floor & Home
Catapult Marketing
* Heidi Froseth, EVP, National Shopper
Retail Leader
The Clorox Co.
* Sarah Ortman, Associate Director,
National Shopper Marketing
* Kristin Wonzen, Director of
E-Commerce
The Coca-Cola Co.
* Julie Bowerman, Global VP,
E-Commerce, Shopper Marketing &
Digital
* Karyn Froseth, Group Director,
Coca-Cola North America, Shopper
Science & Design
* Megan Tallman, VP, Customer &
Trade Communications
* Diane C. Wallace, VP, Retail Marketing
Colgate-Palmolive Co.
* Samantha Boulukos, Director,
E-Commerce
Collective Bias
* Holly Pavlika, SVP, Marketing & Content
ConAgra Foods
* Liz Mohr, Director of Shopper Insights

Women of Excellence Reception

Sept. 21, 5:30 - 7:30 pm
Donald E. Stephens Convention Center
Rosemont (Chicago), IL
Learn more at Path2PurchaseExpo.com/networking-events
For sponsorship information email cbolkcom@p2pi.org
Sponsored by:

Constellation Brands
* Tracy Frisbie, Shopper Marketing
Director
Coty US
* Jessica Kalinger, Sr. Director,
Category Management & Shopper
Insights
Crayola
* Mimi Dixon, Leader - Customer
Development & Activation
Crisp
* Risa Crandall, SVP, Managing
Director
Curb Crowser
* Shandra Zurn, VP
CVS Health
* Judy Sansone, SVP, Front Store
Business - CVS Health
Dean Foods
* Susan Stege, Sr. Director, Category &
Shopper Insights
Del Monte Foods
* Jennifer Reiner, Director of Marketing
Activation & Shopper Marketing


http://www.Path2PurchaseExpo.com/networking-events

Table of Contents for the Digital Edition of Shopper Marketing - September 2016

Contents
Shopper Marketing - September 2016 - Intro
Shopper Marketing - September 2016 - 1
Shopper Marketing - September 2016 - 2
Shopper Marketing - September 2016 - 3
Shopper Marketing - September 2016 - Contents
Shopper Marketing - September 2016 - 5
Shopper Marketing - September 2016 - 6
Shopper Marketing - September 2016 - 7
Shopper Marketing - September 2016 - 8
Shopper Marketing - September 2016 - 9
Shopper Marketing - September 2016 - 10
Shopper Marketing - September 2016 - 11
Shopper Marketing - September 2016 - 12
Shopper Marketing - September 2016 - 13
Shopper Marketing - September 2016 - 14
Shopper Marketing - September 2016 - 15
Shopper Marketing - September 2016 - 16
Shopper Marketing - September 2016 - 17
Shopper Marketing - September 2016 - 18
Shopper Marketing - September 2016 - 19
Shopper Marketing - September 2016 - 20
Shopper Marketing - September 2016 - 21
Shopper Marketing - September 2016 - 22
Shopper Marketing - September 2016 - 23
Shopper Marketing - September 2016 - 24
Shopper Marketing - September 2016 - 25
Shopper Marketing - September 2016 - 26
Shopper Marketing - September 2016 - 27
Shopper Marketing - September 2016 - 28
Shopper Marketing - September 2016 - 29
Shopper Marketing - September 2016 - 30
Shopper Marketing - September 2016 - 31
Shopper Marketing - September 2016 - 32
Shopper Marketing - September 2016 - 33
Shopper Marketing - September 2016 - 34
Shopper Marketing - September 2016 - 35
Shopper Marketing - September 2016 - 36
Shopper Marketing - September 2016 - 37
Shopper Marketing - September 2016 - 38
Shopper Marketing - September 2016 - 39
Shopper Marketing - September 2016 - 40
Shopper Marketing - September 2016 - 41
Shopper Marketing - September 2016 - 42
Shopper Marketing - September 2016 - 43
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Shopper Marketing - September 2016 - 46
Shopper Marketing - September 2016 - 47
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Shopper Marketing - September 2016 - 120
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Shopper Marketing - September 2016 - 126
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