Shopper Marketing - September 2016 - 113


Crisp

FEATURES: The Moca mobile shopper
marketing platform's latest content updates
include Apple Pay for in-ad product placements and Apple Wallet functionality to allow shoppers to add offers directly to their
Apple Wallet. A Click and Collect feature
allows consumers to purchase products and
pick up in stores. Shoppers will, in the future, receive notification when near a store.
Localized calendar invites enable adding
store events to a user's phone calendar
based on the user's location.
BENEFITS: A new partnership with Ibotta
allows the integration of Ibotta offers within
Crisp ads and linking into the Ibotta app.
Crisp also integrates Ibotta's new UPC-level
audience targeting data to provide transaction, geo-location and demographic targeting to clients. Crisp partnered with Ansa by
RSi to increase targeting to stores with high
sales velocity for specific branded products, and reduce or eliminate targeting to
stores with low product sales or no product
in stock.
Booth 323

Funmobility

FEATURES: Brand marketers can use the
HTML5 Content Publishing Platform with
custom or template creation tools that allow
content creation and testing. Publishing options allow distribution via ad tags, iFrames,
tracking URLs and dynamic URLs (for tracking activity on a per shopper level).
BENEFITS: The company says the streamlined platform speeds up average development time threefold and aids operations by
integrating cloud-based apps for marketing,
ad operations, distribution and analytics. The
platform is said to offer improved visibility into
campaign performance, eliminate resource redundancies and data gaps, and optimize ROI
across channels.
Booth 645

SEPTEMBER 2016 SHOPPER MARKETING \

113



Table of Contents for the Digital Edition of Shopper Marketing - September 2016

Contents
Shopper Marketing - September 2016 - Intro
Shopper Marketing - September 2016 - 1
Shopper Marketing - September 2016 - 2
Shopper Marketing - September 2016 - 3
Shopper Marketing - September 2016 - Contents
Shopper Marketing - September 2016 - 5
Shopper Marketing - September 2016 - 6
Shopper Marketing - September 2016 - 7
Shopper Marketing - September 2016 - 8
Shopper Marketing - September 2016 - 9
Shopper Marketing - September 2016 - 10
Shopper Marketing - September 2016 - 11
Shopper Marketing - September 2016 - 12
Shopper Marketing - September 2016 - 13
Shopper Marketing - September 2016 - 14
Shopper Marketing - September 2016 - 15
Shopper Marketing - September 2016 - 16
Shopper Marketing - September 2016 - 17
Shopper Marketing - September 2016 - 18
Shopper Marketing - September 2016 - 19
Shopper Marketing - September 2016 - 20
Shopper Marketing - September 2016 - 21
Shopper Marketing - September 2016 - 22
Shopper Marketing - September 2016 - 23
Shopper Marketing - September 2016 - 24
Shopper Marketing - September 2016 - 25
Shopper Marketing - September 2016 - 26
Shopper Marketing - September 2016 - 27
Shopper Marketing - September 2016 - 28
Shopper Marketing - September 2016 - 29
Shopper Marketing - September 2016 - 30
Shopper Marketing - September 2016 - 31
Shopper Marketing - September 2016 - 32
Shopper Marketing - September 2016 - 33
Shopper Marketing - September 2016 - 34
Shopper Marketing - September 2016 - 35
Shopper Marketing - September 2016 - 36
Shopper Marketing - September 2016 - 37
Shopper Marketing - September 2016 - 38
Shopper Marketing - September 2016 - 39
Shopper Marketing - September 2016 - 40
Shopper Marketing - September 2016 - 41
Shopper Marketing - September 2016 - 42
Shopper Marketing - September 2016 - 43
Shopper Marketing - September 2016 - 44
Shopper Marketing - September 2016 - 45
Shopper Marketing - September 2016 - 46
Shopper Marketing - September 2016 - 47
Shopper Marketing - September 2016 - 48
Shopper Marketing - September 2016 - 49
Shopper Marketing - September 2016 - 50
Shopper Marketing - September 2016 - 51
Shopper Marketing - September 2016 - 52
Shopper Marketing - September 2016 - 53
Shopper Marketing - September 2016 - 54
Shopper Marketing - September 2016 - 55
Shopper Marketing - September 2016 - 56
Shopper Marketing - September 2016 - 57
Shopper Marketing - September 2016 - 58
Shopper Marketing - September 2016 - 59
Shopper Marketing - September 2016 - 60
Shopper Marketing - September 2016 - 61
Shopper Marketing - September 2016 - 62
Shopper Marketing - September 2016 - 63
Shopper Marketing - September 2016 - 64
Shopper Marketing - September 2016 - 65
Shopper Marketing - September 2016 - 66
Shopper Marketing - September 2016 - 67
Shopper Marketing - September 2016 - 68
Shopper Marketing - September 2016 - 69
Shopper Marketing - September 2016 - 70
Shopper Marketing - September 2016 - 71
Shopper Marketing - September 2016 - 72
Shopper Marketing - September 2016 - 73
Shopper Marketing - September 2016 - 74
Shopper Marketing - September 2016 - 75
Shopper Marketing - September 2016 - 76
Shopper Marketing - September 2016 - 77
Shopper Marketing - September 2016 - 78
Shopper Marketing - September 2016 - 79
Shopper Marketing - September 2016 - 80
Shopper Marketing - September 2016 - 81
Shopper Marketing - September 2016 - 82
Shopper Marketing - September 2016 - 83
Shopper Marketing - September 2016 - 84
Shopper Marketing - September 2016 - 85
Shopper Marketing - September 2016 - 86
Shopper Marketing - September 2016 - 87
Shopper Marketing - September 2016 - 88
Shopper Marketing - September 2016 - 89
Shopper Marketing - September 2016 - 90
Shopper Marketing - September 2016 - 91
Shopper Marketing - September 2016 - 92
Shopper Marketing - September 2016 - 93
Shopper Marketing - September 2016 - 94
Shopper Marketing - September 2016 - 95
Shopper Marketing - September 2016 - 96
Shopper Marketing - September 2016 - 97
Shopper Marketing - September 2016 - 98
Shopper Marketing - September 2016 - 99
Shopper Marketing - September 2016 - 100
Shopper Marketing - September 2016 - 101
Shopper Marketing - September 2016 - 102
Shopper Marketing - September 2016 - 103
Shopper Marketing - September 2016 - 104
Shopper Marketing - September 2016 - 105
Shopper Marketing - September 2016 - 106
Shopper Marketing - September 2016 - 107
Shopper Marketing - September 2016 - 108
Shopper Marketing - September 2016 - 109
Shopper Marketing - September 2016 - 110
Shopper Marketing - September 2016 - 111
Shopper Marketing - September 2016 - 112
Shopper Marketing - September 2016 - 113
Shopper Marketing - September 2016 - 114
Shopper Marketing - September 2016 - 115
Shopper Marketing - September 2016 - 116
Shopper Marketing - September 2016 - 117
Shopper Marketing - September 2016 - 118
Shopper Marketing - September 2016 - 119
Shopper Marketing - September 2016 - 120
Shopper Marketing - September 2016 - 121
Shopper Marketing - September 2016 - 122
Shopper Marketing - September 2016 - 123
Shopper Marketing - September 2016 - 124
Shopper Marketing - September 2016 - 125
Shopper Marketing - September 2016 - 126
Shopper Marketing - September 2016 - 127
Shopper Marketing - September 2016 - 128
Shopper Marketing - September 2016 - 129
Shopper Marketing - September 2016 - 130
Shopper Marketing - September 2016 - 131
Shopper Marketing - September 2016 - 132
Shopper Marketing - September 2016 - 133
Shopper Marketing - September 2016 - 134
Shopper Marketing - September 2016 - 135
Shopper Marketing - September 2016 - 136
Shopper Marketing - September 2016 - 137
Shopper Marketing - September 2016 - 138
Shopper Marketing - September 2016 - 139
Shopper Marketing - September 2016 - 140
Shopper Marketing - September 2016 - 141
Shopper Marketing - September 2016 - 142
Shopper Marketing - September 2016 - 143
Shopper Marketing - September 2016 - 144
Shopper Marketing - September 2016 - 145
Shopper Marketing - September 2016 - 146
Shopper Marketing - September 2016 - 147
Shopper Marketing - September 2016 - 148
Shopper Marketing - September 2016 - 149
Shopper Marketing - September 2016 - 150
Shopper Marketing - September 2016 - 151
Shopper Marketing - September 2016 - 152
Shopper Marketing - September 2016 - 153
Shopper Marketing - September 2016 - 154
Shopper Marketing - September 2016 - 155
Shopper Marketing - September 2016 - 156
Shopper Marketing - September 2016 - 157
Shopper Marketing - September 2016 - 158
Shopper Marketing - September 2016 - 159
Shopper Marketing - September 2016 - 160
Shopper Marketing - September 2016 - 161
Shopper Marketing - September 2016 - 162
Shopper Marketing - September 2016 - 163
Shopper Marketing - September 2016 - 164
Shopper Marketing - September 2016 - 165
Shopper Marketing - September 2016 - 166
Shopper Marketing - September 2016 - 167
Shopper Marketing - September 2016 - 168
Shopper Marketing - September 2016 - 169
Shopper Marketing - September 2016 - 170
Shopper Marketing - September 2016 - 171
Shopper Marketing - September 2016 - 172
Shopper Marketing - September 2016 - 173
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Shopper Marketing - September 2016 - 181
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Shopper Marketing - September 2016 - 183
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Shopper Marketing - September 2016 - 186
Shopper Marketing - September 2016 - 187
Shopper Marketing - September 2016 - 188
Shopper Marketing - September 2016 - 189
Shopper Marketing - September 2016 - 190
Shopper Marketing - September 2016 - 191
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Shopper Marketing - September 2016 - 205
Shopper Marketing - September 2016 - 206
Shopper Marketing - September 2016 - 207
Shopper Marketing - September 2016 - 208
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