Shopper Marketing - August 2016 - 116


The Guide to Shopper Marketing Agencies * 2016

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SAATCHIX.COM

RELATIONSHIPS MATTER
We are committed to the success of our client partners and the success of our team members. Relationships take work, and we are in it for the long
haul, which is why we have client partners and team members who have been with us for over 15 years. In fact, our first client partner from 1997 is
still a key client today.
The collaboration and partnership we build with our client partners is legendary, as we take the time to fully understand our their businesses and
challenges. Having that confidence means we bring them the strategic solutions and activations which deliver outstanding sustainable results and
share growth to their businesses.

DRIVE RESULTS

WHO

WHAT
Strategy & Planning

Shopper Insights

* Purchase Barriers
* Message

* Decision Factors
and Criteria
* Communication Needs

* Strategy

NCE

WHY

IA

WHERE
In-Home

* Point of Receptivity
* ROI
* Retailer Experience

* DTC
* CRM

In-Store

Digital
* Demos
* Events

Out-of-Store
* Billboards
* Events
* Media

* Mobile
* Pop-Up Stores

MED

Retail Media Planning

* Shelf
* Display
* Digital

Ideas & Design

MES

AUDI
E

* Trip Drivers
* Perceptions and
Expectations
* Behavioral Influences
* Purchase Motivations
and Barriers

* E-Commerce Strategy
* Shopper Engagement
* Shopper Media
* Mobile Integration
* Social Media

* Predictive ROI
* Content Creation/
Production

* Shopper Platforms
* Multichannel Campaigns
* Promotions
* Environmental
and Experiential Design

HOW

DEL
I

Working in a trusted and collaborative
partnership with our clients is why
Saatchi & Saatchi X has earned more
Shopper Marketing Effie awards than
any other agency. An Effie Award is the
most prestigious honor our industry can
bestow and is based on results. In shopper
marketing, it's all about the numbers - and
our clients' results are outstanding.

THAT

ES
SAG

With more than 30,000 new SKUs
introduced per year, 3,000 messages
competing for our attention daily, and
shoppers making purchase decisions in about
3 seconds, you want a partner you can count
on in a rapidly changing retail environment.
Working together to utilize the strengths
and talents of our strategy, creative, and
production services, we achieve gamechanging results for our clients.

INNOVATIVE IDEAS

Y
VER

RESULTS MATTER

Collaboration

Consulting

* Marketing Partnership
* Project Management
* Sourcing
* Purchasing

* Assessment
* Thought Leadership
* Innovation

Compliance
& Measurement

Competence

* Sense and Respond
* ROI Analysis
* Auditing
* Programmatic Buying

* Quick-Turn Design
* Structural Engineering
* Premedia, Production
* Digital Expertise
* Studio Design

AT A GLANCE
WHO WE ARE

PRODUCTS & SERVICES

MAJOR CLIENTS

Saatchi & Saatchi X is trusted by category-leading billion
dollar brands as well as small start-up companies to deliver
growth and sustainable business results in a dynamic retail
environment. Earning more Shopper Marketing Effie Awards
than any other agency, we deliver results.

* Shopper insights & analytics specific to shopper marketing

*
*
*
*

WHAT WE DO
We drive results through fully integrated programs with
strong shopper insights, creative that engages shoppers,
and brilliant activation across all retail environments. Our
long-term client and retailer relationships enable us to
make retail simple for retailers, brands, and shoppers.

* Creative services/in-store design - understanding retailers
and engaging with shoppers
* Integrated/e-commerce strategy and
shopper marketing solutions
* Media planning and buying
* Project Management, Production Management, Structure
Design, Media & Promotion, Digital Execution, and Studio
Design resulting in Superior Retail Activation & Compliance
through flawless Execution

P&G
Mead Johnson
Coca-Cola
TracFone

*
*
*
*

Essilor
Wendy's
Walmart
Disney

CONTACT
Jessica Hendrix
President/CEO
479.725.2292
Nicholas Sammer
VP, Client Partnership & Brand Strategy
479.725.2363
Jim Cartwright
Chief Operating Officer
479.725.2343


http://www.SAATCHIX.COM

Table of Contents for the Digital Edition of Shopper Marketing - August 2016

Contents
Shopper Marketing - August 2016 - bellyband1
Shopper Marketing - August 2016 - bellyband2
Shopper Marketing - August 2016 - 1
Shopper Marketing - August 2016 - 2
Shopper Marketing - August 2016 - 3
Shopper Marketing - August 2016 - Contents
Shopper Marketing - August 2016 - 5
Shopper Marketing - August 2016 - 6
Shopper Marketing - August 2016 - 7
Shopper Marketing - August 2016 - 8
Shopper Marketing - August 2016 - 9
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