Shopper Marketing - August 2016 - 102


The Guide to Shopper Marketing Agencies * 2016

SHOPTIVITY

ADVERTISEMENT

INTERACTIONSMARKETING.COM

THE POWER OF EXPERIENTIAL MARKETING
We believe in the power of experiential marketing. In a world of shrinking attention spans
and information overload, our engaging events invite guests to stop and experience our
clients' products and services in fun and creative ways. These experiences form positive
memories, which leads to brand affinity. Ultimately, we know our events turn shoppers into
loyal customers, and loyal customers into brand advocates.

BRILLIANT IDEAS,
EXCEPTIONALLY
PRODUCED
Where some agencies may offer the big idea or staffing or production, at
Interactions we provide complete, end-to-end solutions to our clients. We offer
experiential marketing strategy, ideation, staffing, design, production, logistics, and
reporting.

FOR THE WIN
Our clients love our work, and so does the industry. Since 2014, Interactions has been
named a PROMO Top Shop by Chief Marketer and as a Top 100 Event Agency by
Event Marketer. Several of our experiential marketing programs have won awards from
Supermarket News and Shopper Marketing. Our creative and design has also won several
Hermes Creative Awards. Moreover, as proven thought leaders in the industry, our
publications, Retail News Insider and Retail Perceptions, have received MarCom Awards,
Communicator Awards, and Gold Quill Awards.

AT-A-GLANCE
WHO WE ARE

PRODUCTS & SERVICES

MAJOR CLIENTS

For over 25 years, Interactions has been the leader in
experiential marketing for retailers and brands around
the world. Our customized solutions build awareness,
inspire conversation, produce sales lift and cultivate
brand loyalty.

* Sampling and Demonstration Events

* Ahold USA

* The Fresh Market

* Sponsorship Activations

* Wegmans

* Giant Eagle

* Mobile Tours and Street Teams

* Baskin Robbins

* Jamba Juice

* Grand Openings, Flash Mobs and Pop-Up Stores

* Supervalu

* Advance Auto Parts

* Design, Production, and Procurement

EXPERTISE
Interactions designs and activates custom event
marketing solutions from grassroots community
campaigns to large-scale tours. Our approach centers
around direct, two-way interaction and incorporates
digital, print and social action to influence purchase
decisions and generate long-lasting results.

* Digital and Social Integration

Bharat Rupani, President

INDUSTRIES SERVED

Nicole LeMaire, Vice President

* Grocery

* Automotive

* Health and Beauty

* Drug

* Adult Beverage

* Mass

* Foodservice

* Convenience

* Apparel

KEY EXECUTIVES
Marlin Keller, Sr. Director

CONTACT
Lindsay Steller
LSteller@interactionsmarketing.com
858.581.4837


http://www.INTERACTIONSMARKETING.COM

Table of Contents for the Digital Edition of Shopper Marketing - August 2016

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