Shopper Marketing - May 2016 - 116


The Guide to Digital Incentive Platforms * 2016

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ADVERTISEMENT

IBOTTA.COM

OUR PHILOSOPHY
We believe in mobile brand engagement and pay for
performance. We believe brands want to tell a story that
will ultimately drive longer, more lasting relationships
with their customers. We believe that advertisers should
be held accountable for the sales that they actually drive
rather than projected impact, and be paid accordingly.

WHY IBOTTA?
Ibotta engages young, mobile savvy millennial shoppers along their path to purchase
while providing unprecedented access to consumer data for our brand and retail
partners. From how many unique SKUs sold, to who bought a specific product, when,
and where, we're transforming the way leading CPG brands and retailers think about
advertising and measurement on mobile.

WHAT MAKES US
DIFFERENT
Ibotta is transforming the way leading
brands and retailers think about
advertising. Gone are the days of
needing assumption-laden models
to prove advertising ROI or massive
television buys to communicate brand
benefits. We're closing the loop from
your ad to purchase of your product.
Our true expertise lies in our data -
helping you understand how many
SKUs you've moved, who bought your
product, when and where they bought
it, and the consumers most likely to
buy it again.

AT-A-GLANCE
WHO WE ARE

PRODUCTS & SERVICES

MAJOR CLIENTS

We're innovators, re-thinking how brands and retailers
should engage their customers and evaluate their
results. We're connectors, introducing new products
to new people, and connecting brands, retailers, and
consumers through mobile technology. We're gamechangers, evolving the path to purchase, the way
people shop, and the way campaigns are measured.

* With over 15mm app downloads, Ibotta is the furthest
reaching and most widely used consumer shopping
application in US Grocery & CPG.

*
*
*
*
*
*

INDUSTRIES SERVED
*
*
*
*

Grocery (CPG)
Health & Beauty
Fashion & Apparel
Consumer
Electronics

* Dining &
Entertainment
* Home Improvement

* Used by the world's leading brands and retailers to
drive sales by engaging consumers on mobile with
fresh, relevant content and game-like interactions.
* Delivers highly targeted, customizable messages and
retailer exclusive offers at more than 500,000+ U.S.
store locations based on shopper geo-location and
past purchase behavior.
* Ibotta triangulates geo-location, demographic, and
item-level purchase data to provide a suite of analytics
products which include consumer research studies,
market insight reports and media attribution analysis.

Proctor & Gamble Co.
General Mills, Inc.
The Coca-Cola Company
Chobani, LLC
Heineken International
Anheuser-Busch
Companies, LLC

KEY EXECUTIVES
Bryan Leach, CEO
Kane McCord, COO

CONTACT
TEL: 303.593.1633
inquiries@ibotta.com

* Best Buy Co, Inc.
* Office Depot, Inc.
* Bed Bath &
Beyond Inc.
* Sephora USA, Inc.


http://www.IBOTTA.COM

Table of Contents for the Digital Edition of Shopper Marketing - May 2016

Contents
Shopper Marketing - May 2016 - Intro
Shopper Marketing - May 2016 - 1
Shopper Marketing - May 2016 - 2
Shopper Marketing - May 2016 - 3
Shopper Marketing - May 2016 - Contents
Shopper Marketing - May 2016 - 5
Shopper Marketing - May 2016 - 6
Shopper Marketing - May 2016 - 7
Shopper Marketing - May 2016 - 8
Shopper Marketing - May 2016 - 9
Shopper Marketing - May 2016 - 10
Shopper Marketing - May 2016 - 11
Shopper Marketing - May 2016 - 12
Shopper Marketing - May 2016 - 13
Shopper Marketing - May 2016 - 14
Shopper Marketing - May 2016 - 15
Shopper Marketing - May 2016 - 16
Shopper Marketing - May 2016 - 17
Shopper Marketing - May 2016 - 18
Shopper Marketing - May 2016 - 19
Shopper Marketing - May 2016 - 20
Shopper Marketing - May 2016 - 21
Shopper Marketing - May 2016 - 22
Shopper Marketing - May 2016 - 23
Shopper Marketing - May 2016 - 24
Shopper Marketing - May 2016 - 25
Shopper Marketing - May 2016 - 26
Shopper Marketing - May 2016 - 27
Shopper Marketing - May 2016 - 28
Shopper Marketing - May 2016 - 29
Shopper Marketing - May 2016 - 30
Shopper Marketing - May 2016 - 31
Shopper Marketing - May 2016 - 32
Shopper Marketing - May 2016 - 33
Shopper Marketing - May 2016 - 34
Shopper Marketing - May 2016 - 35
Shopper Marketing - May 2016 - 36
Shopper Marketing - May 2016 - 37
Shopper Marketing - May 2016 - 38
Shopper Marketing - May 2016 - 39
Shopper Marketing - May 2016 - 40
Shopper Marketing - May 2016 - 41
Shopper Marketing - May 2016 - 42
Shopper Marketing - May 2016 - 43
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http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_ecommerce2018
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201708
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201707
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http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201601
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http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201503
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201502
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201501
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201412
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201411
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201410
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201409
http://www.nxtbook.com/nxtbooks/ptp/sm_201408
http://www.nxtbook.com/nxtbooks/ptp/sm_201407
http://www.nxtbook.com/nxtbooks/ptp/sm_201406
http://www.nxtbook.com/nxtbooks/ptp/sm_201405
http://www.nxtbook.com/nxtbooks/ptp/sm_201404
http://www.nxtbook.com/nxtbooks/ptp/sm_201403
http://www.nxtbook.com/nxtbooks/ptp/sm_201402
http://www.nxtbook.com/nxtbooks/ptp/sm_201401
http://www.nxtbook.com/nxtbooks/ptp/sm_201312
http://www.nxtbook.com/nxtbooks/ptp/sm_201311
http://www.nxtbook.com/nxtbooks/ptp/sm_enhancedpreview
http://www.nxtbook.com/nxtbooks/ptp/sm_201310
http://www.nxtbook.com/nxtbooks/ptp/sm_201309
http://www.nxtbook.com/nxtbooks/ptp/sm_201308
http://www.nxtbook.com/nxtbooks/ptp/sm_201307
http://www.nxtbookMEDIA.com