Shopper Marketing - April 2016 - 90


WHO'S WHO IN SHOPPER MARKETING AGENCIES
n	

n	

Lisa Klauser,
President, Consumer
& Shopper Marketing
Klauser, who joined the agency in 2012 after a prolific 19year tenure at Unilever, leads a team of more
than 225 people strong.
Holly Quinn, Executive Vice President,
Operations & Agency Excellence
Quinn is a senior marketing leader with
more than 20 years' experience in shopper
marketing and retail strategy with extensive
experience in client relationship development and operational excellence.

n	

n	

THE INTEGER GROUP
n	

n	

Reyna Alishio,
Executive Vice President
of Account Leadership
Alishio oversees account
leadership at Integer's headquarter office in Denver. She focuses on
driving results and leading clients into the
future. Alishio has more than 20 years' experience working on a variety of clients including P&G, Kellogg's, Mars Inc. and MillerCoors.
Ellen Cook, President,
Dallas and Atlanta
Cook leads Integer's Dallas
and Atlanta offices including
the Dallas-based Integer Retail Arts Lab (RAL). RAL is a retail-technologyfocused think tank where clients explore
branding and selling in physical and digital
spaces.

90

y SHOPPER MARKETING APRIL 2016

n	

Marc Ducnuigeen,
President, International
Ducnuigeen leads Integer's
network of 20 international offices, overseeing business development initiatives for the global network.
He is the "chief client officer" for Integer's P&G
relationship, globally, and also serves as Omnicom's global leader for the holding company
relationship with P&G.
Craig Elston,
Executive Vice President,
Insight & Strategy
Elston oversees Integer's insight and strategy and media
teams. He works with clients to provide key
insights into shopper behavior and purchase
motivation to ultimately help clients turn
shoppers into buyers.
Frank Maher, COO and
Group President, Midwest
Maher leads operations
across the Integer network
as well as leading Integer's
Des Moines, Iowa, office, overseeing client
relationships and growth in the Midwest. He
has 25 years of experience in the industry,
including positions on both the agency and
client side.


http://www.Omni.com http://www.Omni.com

Table of Contents for the Digital Edition of Shopper Marketing - April 2016

Contents
Shopper Marketing - April 2016 - Intro
Shopper Marketing - April 2016 - 1
Shopper Marketing - April 2016 - 2
Shopper Marketing - April 2016 - 3
Shopper Marketing - April 2016 - Contents
Shopper Marketing - April 2016 - 5
Shopper Marketing - April 2016 - 6
Shopper Marketing - April 2016 - 7
Shopper Marketing - April 2016 - 8
Shopper Marketing - April 2016 - 9
Shopper Marketing - April 2016 - 10
Shopper Marketing - April 2016 - 11
Shopper Marketing - April 2016 - 12
Shopper Marketing - April 2016 - 13
Shopper Marketing - April 2016 - 14
Shopper Marketing - April 2016 - 15
Shopper Marketing - April 2016 - 16
Shopper Marketing - April 2016 - 17
Shopper Marketing - April 2016 - 18
Shopper Marketing - April 2016 - 19
Shopper Marketing - April 2016 - 20
Shopper Marketing - April 2016 - 21
Shopper Marketing - April 2016 - 22
Shopper Marketing - April 2016 - 23
Shopper Marketing - April 2016 - 24
Shopper Marketing - April 2016 - 25
Shopper Marketing - April 2016 - 26
Shopper Marketing - April 2016 - 27
Shopper Marketing - April 2016 - 28
Shopper Marketing - April 2016 - 29
Shopper Marketing - April 2016 - 30
Shopper Marketing - April 2016 - 31
Shopper Marketing - April 2016 - 32
Shopper Marketing - April 2016 - 33
Shopper Marketing - April 2016 - 34
Shopper Marketing - April 2016 - 35
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