Shopper Marketing - April 2016 - 2


P2PI Accepting 2016 DOT Entries

ChiCago - The Path to Purchase Institute
this month begins accepting entries for its annual Design of the Times competition, which
recognizes the most effective in-store displays, activations and campaigns and their
role in shopper marketing initiatives. The entries are judged
by leading consumer product manufacturers and retailers.
The first round of judging takes place July 14 in Chicago
and determines the finalists, which are displayed as part
of a gallery at the Shopper Marketing Conference & Expo,
Sept. 20-22 in Rosemont, Illinois. Final judging occurs Sept.
20, with the winners announced during a ceremony on
Sept. 21. The fee is $549 per entry ($499 for Institute members). The entry deadline is May 27. For more information
SM
and to enter, visit www.dot-awards.com.

Georgia-Pacific Acquires Excel

atlanta - Georgia-Pacific has acquired Excel Displays
& Packaging, Aurora, Illinois. "This acquisition supports
our commitment to help our customers build their brands
by bringing new capability in point-of-purchase displays,
digital print capability that complements our current print
offering, and an additional converting plant," Billy Medof,
SM
president of GP Corrugated, said in a news release.

IN SHOPPER MARKETING
AGENCIES

PAGE 56

Special K Reposi

Kellogg Co. cereal brand focuse
enabling wellness rather than w
By April Miller

Battle Creek, MiCh. - To recapture lost
and win back share and sales, Kello
nered with Cincinnati-based Kroger
yearlong Special K campaign. It was t
the two had worked together on a pro
scale and was one of the largest custo

REPORT

Cannabis
Retailers
PAGE 128

F

D


http://www.dot-awards.com

Table of Contents for the Digital Edition of Shopper Marketing - April 2016

Contents
Shopper Marketing - April 2016 - Intro
Shopper Marketing - April 2016 - 1
Shopper Marketing - April 2016 - 2
Shopper Marketing - April 2016 - 3
Shopper Marketing - April 2016 - Contents
Shopper Marketing - April 2016 - 5
Shopper Marketing - April 2016 - 6
Shopper Marketing - April 2016 - 7
Shopper Marketing - April 2016 - 8
Shopper Marketing - April 2016 - 9
Shopper Marketing - April 2016 - 10
Shopper Marketing - April 2016 - 11
Shopper Marketing - April 2016 - 12
Shopper Marketing - April 2016 - 13
Shopper Marketing - April 2016 - 14
Shopper Marketing - April 2016 - 15
Shopper Marketing - April 2016 - 16
Shopper Marketing - April 2016 - 17
Shopper Marketing - April 2016 - 18
Shopper Marketing - April 2016 - 19
Shopper Marketing - April 2016 - 20
Shopper Marketing - April 2016 - 21
Shopper Marketing - April 2016 - 22
Shopper Marketing - April 2016 - 23
Shopper Marketing - April 2016 - 24
Shopper Marketing - April 2016 - 25
Shopper Marketing - April 2016 - 26
Shopper Marketing - April 2016 - 27
Shopper Marketing - April 2016 - 28
Shopper Marketing - April 2016 - 29
Shopper Marketing - April 2016 - 30
Shopper Marketing - April 2016 - 31
Shopper Marketing - April 2016 - 32
Shopper Marketing - April 2016 - 33
Shopper Marketing - April 2016 - 34
Shopper Marketing - April 2016 - 35
Shopper Marketing - April 2016 - 36
Shopper Marketing - April 2016 - 37
Shopper Marketing - April 2016 - 38
Shopper Marketing - April 2016 - 39
Shopper Marketing - April 2016 - 40
Shopper Marketing - April 2016 - 41
Shopper Marketing - April 2016 - 42
Shopper Marketing - April 2016 - 43
Shopper Marketing - April 2016 - 44
Shopper Marketing - April 2016 - 45
Shopper Marketing - April 2016 - 46
Shopper Marketing - April 2016 - 47
Shopper Marketing - April 2016 - 48
Shopper Marketing - April 2016 - 49
Shopper Marketing - April 2016 - 50
Shopper Marketing - April 2016 - 51
Shopper Marketing - April 2016 - 52
Shopper Marketing - April 2016 - 53
Shopper Marketing - April 2016 - 54
Shopper Marketing - April 2016 - 55
Shopper Marketing - April 2016 - 56
Shopper Marketing - April 2016 - 57
Shopper Marketing - April 2016 - 58
Shopper Marketing - April 2016 - 59
Shopper Marketing - April 2016 - 60
Shopper Marketing - April 2016 - 61
Shopper Marketing - April 2016 - 62
Shopper Marketing - April 2016 - 63
Shopper Marketing - April 2016 - 64
Shopper Marketing - April 2016 - 65
Shopper Marketing - April 2016 - 66
Shopper Marketing - April 2016 - 67
Shopper Marketing - April 2016 - 68
Shopper Marketing - April 2016 - 69
Shopper Marketing - April 2016 - 70
Shopper Marketing - April 2016 - 71
Shopper Marketing - April 2016 - 72
Shopper Marketing - April 2016 - 73
Shopper Marketing - April 2016 - 74
Shopper Marketing - April 2016 - 75
Shopper Marketing - April 2016 - 76
Shopper Marketing - April 2016 - 77
Shopper Marketing - April 2016 - 78
Shopper Marketing - April 2016 - 79
Shopper Marketing - April 2016 - 80
Shopper Marketing - April 2016 - 81
Shopper Marketing - April 2016 - 82
Shopper Marketing - April 2016 - 83
Shopper Marketing - April 2016 - 84
Shopper Marketing - April 2016 - 85
Shopper Marketing - April 2016 - 86
Shopper Marketing - April 2016 - 87
Shopper Marketing - April 2016 - 88
Shopper Marketing - April 2016 - 89
Shopper Marketing - April 2016 - 90
Shopper Marketing - April 2016 - 91
Shopper Marketing - April 2016 - 92
Shopper Marketing - April 2016 - 93
Shopper Marketing - April 2016 - 94
Shopper Marketing - April 2016 - 95
Shopper Marketing - April 2016 - 96
Shopper Marketing - April 2016 - 97
Shopper Marketing - April 2016 - 98
Shopper Marketing - April 2016 - 99
Shopper Marketing - April 2016 - 100
Shopper Marketing - April 2016 - 101
Shopper Marketing - April 2016 - 102
Shopper Marketing - April 2016 - 103
Shopper Marketing - April 2016 - 104
Shopper Marketing - April 2016 - 105
Shopper Marketing - April 2016 - 106
Shopper Marketing - April 2016 - 107
Shopper Marketing - April 2016 - 108
Shopper Marketing - April 2016 - 109
Shopper Marketing - April 2016 - 110
Shopper Marketing - April 2016 - 111
Shopper Marketing - April 2016 - 112
Shopper Marketing - April 2016 - 113
Shopper Marketing - April 2016 - 114
Shopper Marketing - April 2016 - 115
Shopper Marketing - April 2016 - 116
Shopper Marketing - April 2016 - 117
Shopper Marketing - April 2016 - 118
Shopper Marketing - April 2016 - 119
Shopper Marketing - April 2016 - 120
Shopper Marketing - April 2016 - 121
Shopper Marketing - April 2016 - 122
Shopper Marketing - April 2016 - 123
Shopper Marketing - April 2016 - 124
Shopper Marketing - April 2016 - 125
Shopper Marketing - April 2016 - 126
Shopper Marketing - April 2016 - 127
Shopper Marketing - April 2016 - 128
Shopper Marketing - April 2016 - 129
Shopper Marketing - April 2016 - 130
Shopper Marketing - April 2016 - 131
Shopper Marketing - April 2016 - 132
Shopper Marketing - April 2016 - 133
Shopper Marketing - April 2016 - 134
Shopper Marketing - April 2016 - 135
Shopper Marketing - April 2016 - 136
Shopper Marketing - April 2016 - 137
Shopper Marketing - April 2016 - 138
Shopper Marketing - April 2016 - 139
Shopper Marketing - April 2016 - 140
Shopper Marketing - April 2016 - 141
Shopper Marketing - April 2016 - 142
Shopper Marketing - April 2016 - 143
Shopper Marketing - April 2016 - 144
Shopper Marketing - April 2016 - 145
Shopper Marketing - April 2016 - 146
Shopper Marketing - April 2016 - 147
Shopper Marketing - April 2016 - 148
Shopper Marketing - April 2016 - 149
Shopper Marketing - April 2016 - 150
Shopper Marketing - April 2016 - 151
Shopper Marketing - April 2016 - 152
Shopper Marketing - April 2016 - 153
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_ecommerce2018
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201708
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201707
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201706
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201705
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201704
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201703
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201702
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201701
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201612
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201611
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201610
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201609
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201608
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201607
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201606
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201605
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201604
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201603
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201602
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201601
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201512
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201511
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201510
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201509
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201508
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201507
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201506
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201505
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201504
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201503
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201502
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201501
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201412
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201411
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201410
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201409
http://www.nxtbook.com/nxtbooks/ptp/sm_201408
http://www.nxtbook.com/nxtbooks/ptp/sm_201407
http://www.nxtbook.com/nxtbooks/ptp/sm_201406
http://www.nxtbook.com/nxtbooks/ptp/sm_201405
http://www.nxtbook.com/nxtbooks/ptp/sm_201404
http://www.nxtbook.com/nxtbooks/ptp/sm_201403
http://www.nxtbook.com/nxtbooks/ptp/sm_201402
http://www.nxtbook.com/nxtbooks/ptp/sm_201401
http://www.nxtbook.com/nxtbooks/ptp/sm_201312
http://www.nxtbook.com/nxtbooks/ptp/sm_201311
http://www.nxtbook.com/nxtbooks/ptp/sm_enhancedpreview
http://www.nxtbook.com/nxtbooks/ptp/sm_201310
http://www.nxtbook.com/nxtbooks/ptp/sm_201309
http://www.nxtbook.com/nxtbooks/ptp/sm_201308
http://www.nxtbook.com/nxtbooks/ptp/sm_201307
http://www.nxtbookMEDIA.com