Shopper Marketing - March 2016 - 138


Editorial Index Companies named in the editorial columns of this issue are listed below.
Display Connection,
The .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 85

Aimia .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 36

Drizly  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 76

Innomark
Communications .  .  .100

Albertsons  .  .  .  .  .22, 50, 124

Dyson  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 127

Instagram .  .  .  .  .  .  .  .  .  .  .  .  . 69

Osram Sylvania  .  .  .  .  .  .  .  . 86

Stanley Black &
Decker .  .  .  .  .  .  .  .  .  .  .  . 127

Allrecipes .com  .  .  .  .  .  .  .  .  . 76

E&J Gallo Winery .  .  .  .  .  . 107

Peet's Coffee & Tea  .  .  .  . 125

Edgewell Personal
Care  .  .  .  .  .  .  .  .  .  .  .44, 104

Staples .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 91

American Greetings  .  .  .  . 74

Intelligentsia Coffee
Inc .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 123

PepsiCo  .  .  .  .  .  .  .  .  .  . 107, 118

Starmount  .  .  .  .  .  .  .  .  .  .  .  . 15

Elizabeth Arden .  .  .  .  .  .  .100

International
Paper .  .  .  .  .  . 42, 98, 102

Taco Bell  .  .  .  .  .  .  .  .  .  .  .  .  .  . 78

Emerson  .  .  .  .  .  .  .  .  .  .  .  .  . 126

IRI  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 15

Perception Research
Services .  .  .  .  .  .  .  .  .  .  .  . 14

Emmoco  .  .  .  .  .  .  .  .  .  .  .  .  .  . 15

Kellogg Co .  .  .  .  .  .  .  .  .  .  .  . 120

Facebook .  .  .  .  .  .  .  .  .  .  .  .  .  . 69

Keurig Green Mountain,
Inc .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 92

AMP .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 36
Anheuser-Busch InBev . . . 102
AugustineIdeas  .  .  .  .  .  .  .  . 42
Avocados from Mexico  .  . 40
Barrows .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 36
Bayer HealthCare .  .  .  .  .  .  . 26

Farouk Systems  .  .  .  .  .  .  . 133

Inmar .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 2

Social Toasters  .  .  .  .  .  .  .  .  . 42

About Marketing
Solutions .  .  .  .  .  .  .  .  .  .  . 42

Kmart  .  .  .  .  .  .  .  .  .  .  .  .  .78, 96

Oak Hill Capital
Partners  .  .  .  .  .  .  .  .  .  .  . 15
Oracle  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 14

Periscope  .  .  .  .  .  .  .  .  .  .  .  .  . 78
Petco  .  .  .  .  .  .  . 128, 130, 136
PetSmart .  .  .  .  .  .  .  .  .132, 136
Pfizer .  .  .  .  .  .  .  .  .  .  .  .  .  .26, 98

Standard Issue Design  .  .  .38

Target  .  .  .  .  . 16, 85, 94, 122
TimBar Packaging
& Display  .  .  .  .  .  .  .90, 96
Toys "R" Us  .  .  .  .  .  .  .  .  .  .  .  . 70
Triad Retail Media  .  .  .  .  .  . 30

Beiersdorf .  .  .  .  .  .  .  .  .  .  .  .  . 44

Fetch Innovation
Unleashed  .  .  .  .  .  .  .  . 133

Belkin International,
Inc .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 86

Fey Printing  .  .  .  .  .  .  .  .  .  .  . 42

L Brands  .  .  .  .  .  .  .  .  .  .  .  .  .100

Best Buy  .  .  .  .  .  .  .  .  .  .86, 102

Frank Mayer and
Associates  .  .  .  .  .  .  .  .  . 38

L'Oreal  .  .  .  .  .  .  .  .  .83, 84, 116

POP Displays USA  .  .  .  .  .  .  .  .
 .  .  .  .  .  .  .  .  .  .  .  .  .91, 94, 96

Big Shoulders Coffee  .  .  .123

FreshDirect  .  .  .  .  .  .  .  .  . 11, 82

LG Electronics .  .  .  .  .  .  .  .  .  . 86

Powa Technologies  .  .  .  .  . 77

Under Armour  .  .  .  .  .  .  .  .  . 83

BKON  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 80

Frito-Lay  .  .  .  .  .  .  .  .  .  .  .88, 98

Logitech  .  .  .  .  .  .  .  .  .  .  .  .  .  . 91

Unified Grocers  .  .  .  .  .  .  .  .  . 3

Blackhawk Engagement
Solutions .  .  .  .  .  .  .  .  .  .  . 69

FrontLine Marketing .  .  .  . 15

Pratt Industries  .  .  .  .  .  .  .  .  .  .
 .  .  .  .  .  .  . 47, 84, 100, 104

Campbell Soup Co .  .  .  .  .  . 22
Coca-Cola Co .  .  .  .2, 106, 124
Colgate-Palmolive .  .  .  .  .  .  .  .
 .  .  .  .  .  .  .  .  .  .  .55, 132, 134

General Mills  .  .  .  .  .  .  .  .  .  .  .  .
 .  .  .  .  .  .  .  .  .  .120, 124, 135
Ghirardelli Chocolate
Co .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 123
GlaxoSmithKline  .  .  .  .  .  .  . 26

Collective Bias  .  .  .  .  .  .  .  .  . 74

Google .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 80

Coty Inc .  .  .  .  .  .  .  .  .  .  .  .  .  . 116

Great Northern
Instore .  .  .  .  .  .  .  .  .  .86, 91

Coupons .com  .  .  .  .  .  .  .  .  .  . 42
Crayola  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 90
Crisp Media .  .  .  .  .  .  .  .  .15, 36

Groupe Marcelle  .  .  .  .  .  .  . 94
GS1 US .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 15

Kroger  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 50

Lowe's  .  .  .  .  .  .  .  .  .  .  .  .98, 126
Mambo Sprouts
Marketing  .  .  .  .  .  .  .  .136
Mars Inc .  .  .  .  .  .  .  .  .  .  .  .  .  .  .
 .  .  .  .  .120, 122, 132, 136

PriceLocal  .  .  .  .  .  .  .  .  .  .  .  .  . 80
Procter & Gamble  .  .  .  .  .  .  .  .
 .  .  .  .  .  .  .92, 117, 123, 126

True Science  .  .  .  .  .  .  .  .  .  . 130
Twitter .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 69
TerraCycle  .  .  .  .  .  .  .  .  .  .  .  . 134

United Displaycraft  .  .  .  .  . 88
Universal .  .  .  .  .  .  .  .  .  .  .88, 98
Variety Pet Foods  .  .  .  .  . 128
Victoria's Secret .  .  .  .  .  .  .100

Mars Agency, The  .  .  .  .  .  . 23

Razorfish .  .  .  .  .  .  .  .  .  .  .  .  .  . 69

Vision Creative Group  .  .  . 30

MasterCard .  .  .  .  .  .  .  .  .10, 82

Revlon Inc .  .  .  .  .  .  .  .  .  .  .  . 116

Von Bismark .  .  .  .  .  .  .  .  .  .  . 77

Match Marketing  .  .  .  .  .  .  .  .
Group  .  .  .  .  .  .  .  .  .  .  .  .  . 24

RevTrax  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 14

Wakefern  .  .  .  .  .  .  .  .  .  .  .  .  . 82

Richards Group, The  .  .  .  . 42

Walgreens  .  .  .  .  .  .  .  .  .  .  .  .  .  .
 .  .  . 44, 70, 104, 116, 134

McIlhenny Co .  .  .  .  .  .  .  .  .  . 40
Meijer  .  .  .  .  .  .  .  .  .  .  .  .90, 134
Menasha .  .  .  .  .  .  .  .15, 30, 47

HarperCollins Christian
Publishing  .  .  .  .  .  .  .  .  .  . 3

Danone  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 88

Hasbro .  .  .  .  .  .  .  .  .  .  .  .96, 104

Metropolis Coffee Co .  .  .123

Darko .  .  .  .  .  .  .  .  .  .  .  .  .90, 102

H-E-B .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 131

Microsoft  .  .  .  .  .  .  .  .  .  . 77, 85

Dean Foods .  .  .  .  .  .  .  .  .  .  .  . 14

Heineken USA  .  .  .  .  .  .32, 85

MyWebGrocer  .  .  .  .  .  .  .  .  . 82

Delhaize America  .  .  .  .  . 135

Hershey Co .  .  .  .  .  .  .  .  .  .  . 122

Nestle  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 78

Design Phase Inc .  .  .  .  .  .  .  .  .
 .  .  .  .  .  .  .  . 85, 86, 92, 104

i-Health Inc .  .  .  .  .  .  .  .  .  .  .  . 26

Nestle Purina .  .  .94, 128, 132

Diageo .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 118

Imagine! Print
Solutions .  .  .  .  .  .  .  .  .  .  . 15

Nestle Waters .  .  .  .  .  .  .  .  . 106

Dick Van Patten's
Natural Balance .  .  .  . 128

IN Marketing
Services  .  .  .  .  .  .  .  .36, 47

Digimarc Corp .  .  .  .  .  .  .  .  . 15

In Vivo BVA .  .  .  .  .  .  .  .  .  .  .  . 14

y SHOPPER MARKETING MARCH 2016

Pinterest  .  .  .  .  .  .  .  .  .  .  .  .  .  . 69

PunchTab  .  .  .  .  .  .  .  .  .  .  .  .  . 34

CVS Health  .  .  .  .  .  .  .  .91, 134

138

Philips  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 102

Merrick Pet Care  .  .  .  .  .  . 128

Newell Rubbermaid  .  .  .  .  .  .
 .  .  .  .  .  .  .  .  .  .  .  .  .  .  .98, 127
News America
Marketing .  .  .  .  .  .  .36, 47

Rite Aid  .  .  .  .  .  .  .  .  .  .  .  .  .  .  . 98
RIJI Green  .  .  .  .  .  .  .  .  .  .  .  . 136
Sally Beauty  .  .  .  .  .  .  .  .  .  .  . 96
Sam's Club  .  .  .  .  .  .  .  .  .  .  .  . 26
Samsung .  .  .  .  .  .  .  .  .  .  .10, 82
Sanpellegrino Group .  .  . 106

Walmart  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .  .
 .  .  .  . 2, 92, 100, 118, 120
Walt Disney Co .  .  .  .  .  .  .  . 130
Wealthy Mind, The  .  .  .  .  . 42
WestRock  .  .  . 30, 92, 94, 98

Scholastic Inc .  .  .  .  .  .  .  .  . 120

Whirlpool Corp .  .  .  .  .  .  .  . 90

SessionM .  .  .  .  .  .  .  .  .  .  .  .  .  . 32

Whole Foods  .  .  .  .  .  .  .  .  . 135

Shelfbucks Inc .  .  .  .  .  .  .  .  . 15

Willard Bishop  .  .  .  .  .  .  .  .  .  . 2

SheSpeaks  .  .  .  .  .  .  .  .  .  .  .  . 78

Wilsonart  .  .  .  .  .  .  .  .  .  .  .  .  . 38

ShopRite  .  .  .  .  .  .  .  .  .  .  . 11, 82

WSL Strategic Retail  .  .  .  . 16

Shoptology .  .  .  .  .  .  .  .  .  .  .  . 14

Yieldbot  .  .  .  .  .  .  .  .  .  .  .  .  .  . 15

Snipp Interactive .  .  .  .  .  .  . 34

Zumiez Inc .  .  .  .  .  .  .  .  .  .  .  . 15


http://www.AllRecipes.com http://www.Coupons.com

Table of Contents for the Digital Edition of Shopper Marketing - March 2016

Contents
Shopper Marketing - March 2016 - Intro
Shopper Marketing - March 2016 - 1
Shopper Marketing - March 2016 - 2
Shopper Marketing - March 2016 - 3
Shopper Marketing - March 2016 - Contents
Shopper Marketing - March 2016 - 5
Shopper Marketing - March 2016 - 6
Shopper Marketing - March 2016 - 7
Shopper Marketing - March 2016 - 8
Shopper Marketing - March 2016 - 9
Shopper Marketing - March 2016 - 10
Shopper Marketing - March 2016 - 11
Shopper Marketing - March 2016 - 12
Shopper Marketing - March 2016 - 13
Shopper Marketing - March 2016 - 14
Shopper Marketing - March 2016 - 15
Shopper Marketing - March 2016 - 16
Shopper Marketing - March 2016 - 17
Shopper Marketing - March 2016 - 18
Shopper Marketing - March 2016 - 19
Shopper Marketing - March 2016 - 20
Shopper Marketing - March 2016 - 21
Shopper Marketing - March 2016 - 22
Shopper Marketing - March 2016 - 23
Shopper Marketing - March 2016 - 24
Shopper Marketing - March 2016 - 25
Shopper Marketing - March 2016 - 26
Shopper Marketing - March 2016 - 27
Shopper Marketing - March 2016 - 28
Shopper Marketing - March 2016 - 29
Shopper Marketing - March 2016 - 30
Shopper Marketing - March 2016 - 31
Shopper Marketing - March 2016 - 32
Shopper Marketing - March 2016 - 33
Shopper Marketing - March 2016 - 34
Shopper Marketing - March 2016 - 35
Shopper Marketing - March 2016 - 36
Shopper Marketing - March 2016 - 37
Shopper Marketing - March 2016 - 38
Shopper Marketing - March 2016 - 39
Shopper Marketing - March 2016 - 40
Shopper Marketing - March 2016 - 41
Shopper Marketing - March 2016 - 42
Shopper Marketing - March 2016 - 43
Shopper Marketing - March 2016 - 44
Shopper Marketing - March 2016 - 45
Shopper Marketing - March 2016 - 46
Shopper Marketing - March 2016 - 47
Shopper Marketing - March 2016 - 48
Shopper Marketing - March 2016 - 49
Shopper Marketing - March 2016 - 50
Shopper Marketing - March 2016 - 51
Shopper Marketing - March 2016 - 52
Shopper Marketing - March 2016 - 53
Shopper Marketing - March 2016 - 54
Shopper Marketing - March 2016 - 55
Shopper Marketing - March 2016 - 56
Shopper Marketing - March 2016 - 57
Shopper Marketing - March 2016 - 58
Shopper Marketing - March 2016 - 59
Shopper Marketing - March 2016 - 60
Shopper Marketing - March 2016 - 61
Shopper Marketing - March 2016 - 62
Shopper Marketing - March 2016 - 63
Shopper Marketing - March 2016 - 64
Shopper Marketing - March 2016 - 65
Shopper Marketing - March 2016 - 66
Shopper Marketing - March 2016 - 67
Shopper Marketing - March 2016 - 68
Shopper Marketing - March 2016 - 69
Shopper Marketing - March 2016 - 70
Shopper Marketing - March 2016 - 71
Shopper Marketing - March 2016 - 72
Shopper Marketing - March 2016 - 73
Shopper Marketing - March 2016 - 74
Shopper Marketing - March 2016 - 75
Shopper Marketing - March 2016 - 76
Shopper Marketing - March 2016 - 77
Shopper Marketing - March 2016 - 78
Shopper Marketing - March 2016 - 79
Shopper Marketing - March 2016 - 80
Shopper Marketing - March 2016 - 81
Shopper Marketing - March 2016 - 82
Shopper Marketing - March 2016 - 83
Shopper Marketing - March 2016 - 84
Shopper Marketing - March 2016 - 85
Shopper Marketing - March 2016 - 86
Shopper Marketing - March 2016 - 87
Shopper Marketing - March 2016 - 88
Shopper Marketing - March 2016 - 89
Shopper Marketing - March 2016 - 90
Shopper Marketing - March 2016 - 91
Shopper Marketing - March 2016 - 92
Shopper Marketing - March 2016 - 93
Shopper Marketing - March 2016 - 94
Shopper Marketing - March 2016 - 95
Shopper Marketing - March 2016 - 96
Shopper Marketing - March 2016 - 97
Shopper Marketing - March 2016 - 98
Shopper Marketing - March 2016 - 99
Shopper Marketing - March 2016 - 100
Shopper Marketing - March 2016 - 101
Shopper Marketing - March 2016 - 102
Shopper Marketing - March 2016 - 103
Shopper Marketing - March 2016 - 104
Shopper Marketing - March 2016 - 105
Shopper Marketing - March 2016 - 106
Shopper Marketing - March 2016 - 107
Shopper Marketing - March 2016 - 108
Shopper Marketing - March 2016 - 109
Shopper Marketing - March 2016 - 110
Shopper Marketing - March 2016 - 111
Shopper Marketing - March 2016 - 112
Shopper Marketing - March 2016 - 113
Shopper Marketing - March 2016 - 114
Shopper Marketing - March 2016 - 115
Shopper Marketing - March 2016 - 116
Shopper Marketing - March 2016 - 117
Shopper Marketing - March 2016 - 118
Shopper Marketing - March 2016 - 119
Shopper Marketing - March 2016 - 120
Shopper Marketing - March 2016 - 121
Shopper Marketing - March 2016 - 122
Shopper Marketing - March 2016 - 123
Shopper Marketing - March 2016 - 124
Shopper Marketing - March 2016 - 125
Shopper Marketing - March 2016 - 126
Shopper Marketing - March 2016 - 127
Shopper Marketing - March 2016 - 128
Shopper Marketing - March 2016 - 129
Shopper Marketing - March 2016 - 130
Shopper Marketing - March 2016 - 131
Shopper Marketing - March 2016 - 132
Shopper Marketing - March 2016 - 133
Shopper Marketing - March 2016 - 134
Shopper Marketing - March 2016 - 135
Shopper Marketing - March 2016 - 136
Shopper Marketing - March 2016 - 137
Shopper Marketing - March 2016 - 138
Shopper Marketing - March 2016 - 139
Shopper Marketing - March 2016 - 140
Shopper Marketing - March 2016 - 141
Shopper Marketing - March 2016 - 142
Shopper Marketing - March 2016 - 143
Shopper Marketing - March 2016 - 144
Shopper Marketing - March 2016 - 145
Shopper Marketing - March 2016 - 146
Shopper Marketing - March 2016 - 147
Shopper Marketing - March 2016 - 148
Shopper Marketing - March 2016 - 149
Shopper Marketing - March 2016 - 150
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_ecommerce2018
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201708
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201707
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201706
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201705
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201704
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201703
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201702
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201701
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201612
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201611
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201610
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201609
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201608
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201607
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201606
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201605
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201604
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201603
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201602
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201601
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201512
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201511
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201510
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201509
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201508
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201507
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201506
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201505
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201504
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201503
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201502
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201501
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201412
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201411
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201410
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201409
http://www.nxtbook.com/nxtbooks/ptp/sm_201408
http://www.nxtbook.com/nxtbooks/ptp/sm_201407
http://www.nxtbook.com/nxtbooks/ptp/sm_201406
http://www.nxtbook.com/nxtbooks/ptp/sm_201405
http://www.nxtbook.com/nxtbooks/ptp/sm_201404
http://www.nxtbook.com/nxtbooks/ptp/sm_201403
http://www.nxtbook.com/nxtbooks/ptp/sm_201402
http://www.nxtbook.com/nxtbooks/ptp/sm_201401
http://www.nxtbook.com/nxtbooks/ptp/sm_201312
http://www.nxtbook.com/nxtbooks/ptp/sm_201311
http://www.nxtbook.com/nxtbooks/ptp/sm_enhancedpreview
http://www.nxtbook.com/nxtbooks/ptp/sm_201310
http://www.nxtbook.com/nxtbooks/ptp/sm_201309
http://www.nxtbook.com/nxtbooks/ptp/sm_201308
http://www.nxtbook.com/nxtbooks/ptp/sm_201307
http://www.nxtbookMEDIA.com