Shopper Marketing - March 2016 - 13


ior Manager,
eting
VP,

opper
ector

OHNSON
GISTICS CO.
us, Team Leader
Director
egory Insights
no, Director,
ellness & Retail

LE SAUSAGE
stomer Insights

Director,
hts & Analytics
hn, Shopper
nager

Director of Sales
nior Manager
ategory

VP, U.S. Sales

n, Senior
per Marketing
VP, Shopper
ustomer
logg U.S.

ARK
Director of
eting
or Director,
gement
enior Manager,
eting COE

MARS PETCARE
* Todd Stone, Brand Manager,
Pedigree + The Goodlife
Recipe
MATERNE GOGO SQUEEZ
* Joe Kasinskas, Senior Director,
Customer Marketing
MATTEL
* Bill Bean, VP, Shopper Insights
& Competitive Intelligence
* Meredith Jang, Director,
Shopper Insights & Analytics
MAXPOINT
* Tom Dolan, SVP,
Enterprise Solutions
* Matt Knust, VP,
Shopper Marketing Sales
MEIJER INC.
* Lanny Curtis, Director,
Customer Marketing
* Michael Ross, VP, Digital
Shopping & Customer
Marketing
MENASHA PACKAGING CO.
* Will Phillips, Director,
Insights & Innovations
MILLERCOORS
* Dan Hennessy, Regional VP
* Royce Wills, National Account
VP, Drug/Dollar/Military
MONDELEZ INTERNATIONAL
* Steve McGowan, Director of
Shopper Marketing
* Michael Tilley, Associate
Director, Shopper Marketing
& Strategic Partnerships
* Kim Yansen, Director,
Field Shopper Marketing
MYWEBGROCER
* Adam Hatch, VP, Marketing
* Greg Stevens, EVP

ICS
erson, Senior
pper Marketing
Shopper
Merchandising

NESTLE USA
* Joe Radabaugh, Division VP,
Category & Shopper Excellence
* Jill Schermerhorn, Team
Leader, Shopper Marketing

aal, VP,
nsumer
Home Appliances

PEPSICO (BEVERAGE)
* Bryan Jones, Senior Director,
Shopper Marketing
* William Langford, Senior
Director, Shopper Marketing
Strategy
* Esperanza Teasdale, Senior
Director, Shopper Marketing

LATE US
w, Shopper
m Leader

PEPSICO (QUAKER)
* Jackie Clifton, Director,
Shopper Marketing, Quaker
Foods & Snacks
* Katie Schiavone, Director,
Strategic Customer Initiatives,
PepsiCo NA Nutrition Sales
PERNOD RICARD USA
* Scot Henderson, Director,
Customer Solutions
* Tim Murphy, VP, Marketing
* Karen Quach, Division
Marketing Director
PFIZER
* Chuck Meyer-Hanover, Director,
Shopper Category & Insights
PHILIPS CONSUMER
LIFESTYLE
* Kelly Downey, VP, Digital &
Shopper Solutions
* Monica Young, Senior
Manager, Shopper Marketing
PINNACLE FOODS
* Alejandra Denda, Director,
Shopper Marketing
PROCTER & GAMBLE
* Lynn Neal, NA Retail Strategy
Leader
* Stephanie Robertson,
Associate Director,
Shopper Marketing
QUOTIENT
* Mike Scriven, VP,
Client Marketing
* Gary Stern, VP,
Shopper Marketing
RAPID DISPLAYS
* Alan Foshay, VP,
Business Development
* Ray Gottschalk, VP, New
Business Development &
Shopper Insights
RB
* Taryn Mitchell, Global VP Sales,
Digital Channel (E-Commerce)
* Cheryl Policastro, Shopper
Marketing Team Leader
RED BULL NORTH AMERICA
* Melissa Leggett-Accad,
Trade Marketing Director
RETAIL SOLUTIONS INC (RSI)
* Michael Quinn, GM for ansa
* Meredith Williams, Director,
Business Development for
ansa

RETAIL STRATEGY PARTNERS
* Craig Cappozzo, Managing
Director
* Robert Kennedy, Managing
Partner
REVTRAX
* Mike Dudynskay, EVP,
Marketing & Strategy
* Jonathan Treiber, CEO &
Co-Founder
SAATCHI & SAATCHI X
* Jessica Hendrix, President,
USA
SARGENTO FOODS
* Cindy Mattingly, Customer
Shopper Marketing Manager
* Nicole Pavlica, Senior Shopper
Marketing Manager
SAVINGSTAR
* David Rochon, CEO
SC JOHNSON & SON INC.
* Amy Dragland-Johnson,
Director, Shopper Marketing
* Jenny Roesner, Shopper
Marketing Manager
SHELFBUCKS
* Erik McMillan, CEO
* Catherine Lindner,
Chief Merchant Officer
SHOPTOLOGY
* Charlie Anderson, CEO
* Julie Quick, Head of Insights
& Strategy
SLICE INTELLIGENCE
* Shannon Boren, Director, Sales
* Leslie Warshaw, VP,
Analytic Solutions
SONOCO DISPLAY AND
PACKAGING
* Megan Bekker, Director of
Sales & Marketing US
* Philippe Erhart, Division VP
& GM

SUN PRODUCTS CORP.
* Jennifer Adams, Director,
Shopper Activation

UNILEVER
* Kevin Flagg, Senior Director,
Shopper Marketing

TEMPT IN-STORE
PRODUCTIONS POWERED
BY QUAD GRAPHICS
* Mike Draver, General
Manager, President of Tempt
* Maura Packham, VP,
Marketing & Communications

UNIVERSAL
* Joe Battaglia, EVP
* Francisco DeJesus, President
& CEO

THE MARKETING ARM
* Dan Belmont, President
THE MARS AGENCY
* Rob Rivenburgh, COO
* Elise Wilfinger, EVP, Corporate
Strategy & Brand Officer
TIME INC. RETAIL
* Christine Austin, Customer
Marketing Director
* Bill Romollino, VP,
Shopper Insights
* Troy Stratton, Director of
Retail Operations & Display
TPN
* Sarah Cunningham,
Senior Managing Director,
Client Service & Development
* Nancy Shamberg, Managing
Director, Client Development
TRACYLOCKE
* Hugh Boyle, CEO
* Michael Lovegrove, President
& Chief Creative Officer
TTI FLOOR CARE NORTH
AMERICA
* Todd Boerema, SVP,
Sales & Channel Marketing
TYSON FOODS
* Wendy Jean Bennett, Director
of Shopper Marketing
* Christopher Witte, VP, Shopper
& Category Development
UBISOFT
* Paul Audino, Senior Manager,
Shopper Marketing

WALGREEN CO.
* Louis Dorado, Director,
Space Management &
Visual Merchandising
* Mindy Heintskill, VP, Loyalty
& Personalized Marketing
* Cherise Ordlock, Senior
Director, Digital Merchandising
Planning, Strategy & Analysis
WALMART STORES INC.
* Andy Murray, SVP, Creative
* Matt Parry, Senior Director,
Marketing
* Jamie Sohosky, VP, Marketing,
Customer Experience
WESTERN UNION
* Teresa Chipps, VP, Retail &
Shopper Marketing
WESTROCK
* Jon Kramer, CMO/Founding
Director
* Tim Sullivan, SVP, Sales &
Marketing
WILLIAM WRIGLEY JR. CO.
* Chris Balach, Team Leader,
Shopper Marketing &
Consumer Promotions
* Lena Lewis, Senior Manager,
Shopper Marketing
WORLD KITCHEN
* Ken Bausch, VP,
Interactive Marketing
* Rita Finley, Director,
Category & Shopper Insights
* Michelle Malkin, VP, Customer
Development & Packaging

WSL STRATEGIC RETAIL
STARBUCKS COFFEE CO.
* Candace Corlett, President
* Marcie Bracht, Shopper
* Wendy Liebmann, Founder,
Marketing Manager
CEO & Chief Shopper
* Tiffany Huey, Director,
Shopper Marketing
* Kelly Marsh,
Director,
The League of Leaders is an exclusive
Shopper
Innovation &
organization of industry thought-leaders
Experience

dedicated to advancing the understanding of
all marketing efforts that culminate at retail.
MARCH 2016 SHOPPER MARKETING y

13



Table of Contents for the Digital Edition of Shopper Marketing - March 2016

Contents
Shopper Marketing - March 2016 - Intro
Shopper Marketing - March 2016 - 1
Shopper Marketing - March 2016 - 2
Shopper Marketing - March 2016 - 3
Shopper Marketing - March 2016 - Contents
Shopper Marketing - March 2016 - 5
Shopper Marketing - March 2016 - 6
Shopper Marketing - March 2016 - 7
Shopper Marketing - March 2016 - 8
Shopper Marketing - March 2016 - 9
Shopper Marketing - March 2016 - 10
Shopper Marketing - March 2016 - 11
Shopper Marketing - March 2016 - 12
Shopper Marketing - March 2016 - 13
Shopper Marketing - March 2016 - 14
Shopper Marketing - March 2016 - 15
Shopper Marketing - March 2016 - 16
Shopper Marketing - March 2016 - 17
Shopper Marketing - March 2016 - 18
Shopper Marketing - March 2016 - 19
Shopper Marketing - March 2016 - 20
Shopper Marketing - March 2016 - 21
Shopper Marketing - March 2016 - 22
Shopper Marketing - March 2016 - 23
Shopper Marketing - March 2016 - 24
Shopper Marketing - March 2016 - 25
Shopper Marketing - March 2016 - 26
Shopper Marketing - March 2016 - 27
Shopper Marketing - March 2016 - 28
Shopper Marketing - March 2016 - 29
Shopper Marketing - March 2016 - 30
Shopper Marketing - March 2016 - 31
Shopper Marketing - March 2016 - 32
Shopper Marketing - March 2016 - 33
Shopper Marketing - March 2016 - 34
Shopper Marketing - March 2016 - 35
Shopper Marketing - March 2016 - 36
Shopper Marketing - March 2016 - 37
Shopper Marketing - March 2016 - 38
Shopper Marketing - March 2016 - 39
Shopper Marketing - March 2016 - 40
Shopper Marketing - March 2016 - 41
Shopper Marketing - March 2016 - 42
Shopper Marketing - March 2016 - 43
Shopper Marketing - March 2016 - 44
Shopper Marketing - March 2016 - 45
Shopper Marketing - March 2016 - 46
Shopper Marketing - March 2016 - 47
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Shopper Marketing - March 2016 - 49
Shopper Marketing - March 2016 - 50
Shopper Marketing - March 2016 - 51
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Shopper Marketing - March 2016 - 53
Shopper Marketing - March 2016 - 54
Shopper Marketing - March 2016 - 55
Shopper Marketing - March 2016 - 56
Shopper Marketing - March 2016 - 57
Shopper Marketing - March 2016 - 58
Shopper Marketing - March 2016 - 59
Shopper Marketing - March 2016 - 60
Shopper Marketing - March 2016 - 61
Shopper Marketing - March 2016 - 62
Shopper Marketing - March 2016 - 63
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Shopper Marketing - March 2016 - 65
Shopper Marketing - March 2016 - 66
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Shopper Marketing - March 2016 - 70
Shopper Marketing - March 2016 - 71
Shopper Marketing - March 2016 - 72
Shopper Marketing - March 2016 - 73
Shopper Marketing - March 2016 - 74
Shopper Marketing - March 2016 - 75
Shopper Marketing - March 2016 - 76
Shopper Marketing - March 2016 - 77
Shopper Marketing - March 2016 - 78
Shopper Marketing - March 2016 - 79
Shopper Marketing - March 2016 - 80
Shopper Marketing - March 2016 - 81
Shopper Marketing - March 2016 - 82
Shopper Marketing - March 2016 - 83
Shopper Marketing - March 2016 - 84
Shopper Marketing - March 2016 - 85
Shopper Marketing - March 2016 - 86
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Shopper Marketing - March 2016 - 88
Shopper Marketing - March 2016 - 89
Shopper Marketing - March 2016 - 90
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Shopper Marketing - March 2016 - 99
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Shopper Marketing - March 2016 - 139
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Shopper Marketing - March 2016 - 150
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