Shopper Marketing - January 2016 - 12


* Tracy Frisbie, Director of
Marketing, Trade/Shopper/
Strategic Partnerships
* Dale Stratton, VP, Strategic Insights
ABBOTT LABORATORIES
* Steven Higgins, Senior Director,
Sales Development & Shopper
Marketing
* Adrianne Lambert, Senior
Manager, Shopper Marketing
ACCO BRANDS
* Ellery Fischer, Director, E-Commerce
* Gary Lazicki, U.S. Marketing,
Retail Merchandising
* Mark Seeley, Merchandising
Manager
ACH FOOD COMPANIES
* Aaron Newhouse, Senior Shopper
Marketing Manager
ALBERTSON'S & SAFEWAY
FAMILY OF STORES
* Karl Meinhardt, VP,
Digital & Social
* Karen Sales, VP of
Shopper Marketing
* Ryan Voorhees, VP,
In Store Experience
ALCON
* Jeremy Brown, Director,
Shopper Marketing
* Mark McKeon, Associate Director,
Category & Shopper Insights
* Shawn Millerick, Head of
Marketing, U.S. OTC
BARILLA AMERICA
* Debbie Zefting, Director, Customer
& Shopper Development
BAYER HEALTHCARE
* Dominique Bruno, Manager,
Shopper Marketing
* Susan Hayes, Director, Customer
& Shopper Engagement, Walmart
BEIERSDORF INC.
* Laura Cammarota, Senior
Shopper Marketing Manager
* Andrew Kingery, Director,
Shopper & Customer Marketing
BIG HEART PET BRANDS
* David Knoepfle, Director of
Shopper Marketing & Activation
* Todd Nettleton, VP, Sales &
Market Development
* Mac Tillman, VP, Marketing,
Dog Snacks

12

BROWN-FORMAN CORP.
* Bob Krall, VP
* Julie Lynn York, Group Manager,
Partnership Marketing
CAMPBELL SOUP/PEPPERIDGE
FARM
* Christian Ardito, Senior Marketing
Manager, Soup & Broth Activation
* Shelly Sinas, Director of Customer
Engagement & Shopper Marketing
CATAPULT
* Peter Cloutier, CMO
* Joe Robinson, President
CHANNEL IQ
* Patrick Burke, Senior Director
* Tim Woda, VP, Marketing
CHURCH & DWIGHT
* Dan Bracken, Director, Digital
Strategy & Shopper Marketing
CLOROX CO.
* David Cardona, Director of
Shopper Marketing, CAS &
Multicultural Capabilities
COCA-COLA CO.
* John Mount, VP, National Retail
Sales, Marketing & Operations
* Chris Russell, Group Director,
Shopper Insights
* Rachel Smith, Group Director,
Shopper Marketing

CRISP MEDIA
* Tom Jones, Chief Revenue Officer
* Jason Young, CEO
CVS HEALTH
* Chris Almeida, Senior Director,
Shopper Marketing & Experience
* Peter Bond, Senior Director,
Supplier Engagement &
Customer Business Intelligence
DEL MONTE FOODS
* Jennifer Reiner, Senior Director,
Shopper Marketing, Category
Management & Insights
DELL
* Mary Flanagan, Director, Strategy,
Consumer & Small Business
* Lori Pennington, Insights &
Shopper Experience Strategist
* Dan Seymour, Director, NA Retail,
Shopper Marketing
DR PEPPER SNAPPLE GROUP
* Scott Barcenilla, Director,
Shopper Marketing East
* Sheila Bonner, VP,
Shopper Marketing
* Richard Moulton, Director,
Shopper Marketing - Walmart,
West Grocery & C-stores
E&J GALLO WINERY
* Robert Ruijssenaars, Senior
Director, Shopper Marketing

COLGATE-PALMOLIVE
* Barry Roberts, Director, Retail
Shopper Solutions & E-Commerce
* Brad Watt, Worldwide Marketing
Director, Global Marketing

EDGEWELL PERSONAL CARE
* Michael Law, Senior Director,
Customer Strategy & Planning
* Beth St. Raymond, Director of
Shopper Marketing

COLLECTIVE BIAS
* Dave Momsen, SVP,
Business Development
* Dan Vanchieri, Chief Revenue
Officer

ENERGIZER HOLDINGS
* Thu Bang, Senior Manager,
Americas Shopper Activation
* Mike Lampman, VP, Trade Marketing

CONAGRA FOODS
* Tammy Brumfield, VP, Shopper
Marketing & Retail Innovation
* Tom Lisi, Director, Customer
Marketing, Walmart
CONSTELLATION BRANDS
* Carl Evans, VP of Trade Marketing
& Promotions

y SHOPPER MARKETING JANUARY 2016

EXCEL DISPLAYS & PACKAGING
* Brian Hutchinson, VP,
Shopper Marketing
* Bryan Perry, SVP of Sales
FCB/RED
* Tina Manikas, President
* Curt Munk, SVP, Group Director,
Strategic Planning

FOOD LION
* Kimberly Mattingly, Shopper
Marketing Manager
* Neil Norman, Manager of
Customer Loyalty
* Paula Summers, Director of
Marketing
FRITO-LAY INC.
* Janelle Anderson, VP,
Shopper Marketing
* Shelley Pisarra, Senior Director,
Shopper Insights & Strategy
* Jeff Swearingen, SVP, Marketing
& Analytics
GENERAL MILLS
* Brian Kittelson, Director of
Integrated Shopper Marketing
GEOMETRY GLOBAL
* Carl Hartman,CEO, North America
* Scott McCallum, President,
Shopper Marketing, North America
GEORGIA PACIFIC LLC
* Russell Ferrara, Team Lead,
Shopper Marketing
* Laura Knebusch, Senior Director,
Shopper Insights & Marketing
* John Pfalzgraf, Director, Consumer
Shopper Market Insights
GFK
* Joe Beier, EVP, Shopper & Retail
Strategy
* Sarah Gleason, SVP
GLAXOSMITHKLINE
* Cara Kahaly, Director,
Shopper Marketing
* Angelo Veotte, Global Senior
Manager, Sales & Shopper
Marketing Capability Development
GREAT NORTHERN INSTORE
* Patrick Graf, VP, Display Sales
Development
* Mike Schliesmann, SVP,
Business Unit Manager
HALLMARK CARDS
* Patrick Gahagan, VP,
Category Management
HEINEKEN USA
* Dirk De Vos, SVP, Commercial
Marketing
* Jonathan Simpson, Director,
Commercial Marketing
HELLOWORLD INC.
* Peter DeNunzio, CEO
* Chris Wayman, Chief Client
Officer

HERSHEY CO.
* Oscar Herrada, Director,
Shopper Marketing
* Michael Weinstock, VP,
Global Consumer Insights
HUNTER STRAKER
* James Fraser, General Manager, U.S.
* Chad Grenier, EVP, Retail
Marketing Services, Acosta
Mosaic Group (AMG)
IBOTTA
* Kane McCord, COO
* Dan Wallace, Account Executive
IN MARKETING SERVICES
* Todd Engels, EVP, Managing
Director
* Beth Moeller, Senior Director,
Strategic Planning
INCONTEXT SOLUTIONS
* Brooks Augustine,
Chief Customer Officer
* Mark Hardy, CEO
INTEGER GROUP
* Nicole Souza, SVP, Network
Business Development Director
INTEL CORPORATION
* Renee Novello, Director,
Shopper Marketing, Global
Retail Marketing Manager
J.M. SMUCKER CO.
* Jill Boyce, VP, Consumer & Market
Insights
* Jim Brown, VP, U.S. Grocery Sales
* Liz Mayer, Senior Manager,
Shopper Marketing
JACK LINK'S
* Steve Althaus, VP, Sales Strategy
* Jeff Kjome, Shopper Marketing
Director
JOHNSON & JOHNSON SALES
AND LOGISTICS CO.
* Geoffrey Betrus, Team Leader
* Chris Holahan, Director Shopper
& Category Insights
* Donna Padovano, Director, Health
and Wellness & Retail Innovation
JOHNSONVILLE SAUSAGE
* Dan Baltus, Customer Insights
Manager
* Betsy Bartlett, Consumer
Research Manager
* Joe Bourland, Director,
Strategic Insights & Analytics



Table of Contents for the Digital Edition of Shopper Marketing - January 2016

Contents
Shopper Marketing - January 2016 - Intro
Shopper Marketing - January 2016 - 1
Shopper Marketing - January 2016 - 2
Shopper Marketing - January 2016 - Contents
Shopper Marketing - January 2016 - 4
Shopper Marketing - January 2016 - 5
Shopper Marketing - January 2016 - 6
Shopper Marketing - January 2016 - 7
Shopper Marketing - January 2016 - 8
Shopper Marketing - January 2016 - 9
Shopper Marketing - January 2016 - 10
Shopper Marketing - January 2016 - 11
Shopper Marketing - January 2016 - 12
Shopper Marketing - January 2016 - 13
Shopper Marketing - January 2016 - 14
Shopper Marketing - January 2016 - 15
Shopper Marketing - January 2016 - 16
Shopper Marketing - January 2016 - 17
Shopper Marketing - January 2016 - 18
Shopper Marketing - January 2016 - 19
Shopper Marketing - January 2016 - 20
Shopper Marketing - January 2016 - 21
Shopper Marketing - January 2016 - 22
Shopper Marketing - January 2016 - 23
Shopper Marketing - January 2016 - 24
Shopper Marketing - January 2016 - 25
Shopper Marketing - January 2016 - 26
Shopper Marketing - January 2016 - 27
Shopper Marketing - January 2016 - 28
Shopper Marketing - January 2016 - 29
Shopper Marketing - January 2016 - 30
Shopper Marketing - January 2016 - 31
Shopper Marketing - January 2016 - 32
Shopper Marketing - January 2016 - 33
Shopper Marketing - January 2016 - 34
Shopper Marketing - January 2016 - 35
Shopper Marketing - January 2016 - 36
Shopper Marketing - January 2016 - 37
Shopper Marketing - January 2016 - 38
Shopper Marketing - January 2016 - 39
Shopper Marketing - January 2016 - 40
Shopper Marketing - January 2016 - 41
Shopper Marketing - January 2016 - 42
Shopper Marketing - January 2016 - 43
Shopper Marketing - January 2016 - 44
Shopper Marketing - January 2016 - 45
Shopper Marketing - January 2016 - 46
Shopper Marketing - January 2016 - 47
Shopper Marketing - January 2016 - 48
Shopper Marketing - January 2016 - 49
Shopper Marketing - January 2016 - 50
Shopper Marketing - January 2016 - 51
Shopper Marketing - January 2016 - 52
Shopper Marketing - January 2016 - 53
Shopper Marketing - January 2016 - 54
Shopper Marketing - January 2016 - 55
Shopper Marketing - January 2016 - 56
Shopper Marketing - January 2016 - 57
Shopper Marketing - January 2016 - 58
Shopper Marketing - January 2016 - 59
Shopper Marketing - January 2016 - 60
Shopper Marketing - January 2016 - 61
Shopper Marketing - January 2016 - 62
Shopper Marketing - January 2016 - 63
Shopper Marketing - January 2016 - 64
Shopper Marketing - January 2016 - 65
Shopper Marketing - January 2016 - 66
Shopper Marketing - January 2016 - 67
Shopper Marketing - January 2016 - 68
Shopper Marketing - January 2016 - 69
Shopper Marketing - January 2016 - 70
Shopper Marketing - January 2016 - 71
Shopper Marketing - January 2016 - 72
Shopper Marketing - January 2016 - 73
Shopper Marketing - January 2016 - 74
Shopper Marketing - January 2016 - 75
Shopper Marketing - January 2016 - 76
Shopper Marketing - January 2016 - 77
Shopper Marketing - January 2016 - 78
Shopper Marketing - January 2016 - 79
Shopper Marketing - January 2016 - 80
Shopper Marketing - January 2016 - 81
Shopper Marketing - January 2016 - 82
Shopper Marketing - January 2016 - 83
Shopper Marketing - January 2016 - 84
Shopper Marketing - January 2016 - 85
Shopper Marketing - January 2016 - 86
Shopper Marketing - January 2016 - 87
Shopper Marketing - January 2016 - 88
Shopper Marketing - January 2016 - 89
Shopper Marketing - January 2016 - 90
Shopper Marketing - January 2016 - 91
Shopper Marketing - January 2016 - 92
Shopper Marketing - January 2016 - 93
Shopper Marketing - January 2016 - 94
Shopper Marketing - January 2016 - 95
Shopper Marketing - January 2016 - 96
Shopper Marketing - January 2016 - 97
Shopper Marketing - January 2016 - 98
Shopper Marketing - January 2016 - 99
Shopper Marketing - January 2016 - 100
Shopper Marketing - January 2016 - 101
Shopper Marketing - January 2016 - 102
Shopper Marketing - January 2016 - 103
Shopper Marketing - January 2016 - 104
Shopper Marketing - January 2016 - 105
Shopper Marketing - January 2016 - 106
Shopper Marketing - January 2016 - 107
Shopper Marketing - January 2016 - 108
Shopper Marketing - January 2016 - 109
Shopper Marketing - January 2016 - 110
Shopper Marketing - January 2016 - 111
Shopper Marketing - January 2016 - 112
Shopper Marketing - January 2016 - 113
Shopper Marketing - January 2016 - 114
Shopper Marketing - January 2016 - 115
Shopper Marketing - January 2016 - 116
Shopper Marketing - January 2016 - 117
Shopper Marketing - January 2016 - 118
Shopper Marketing - January 2016 - 119
Shopper Marketing - January 2016 - 120
Shopper Marketing - January 2016 - 121
Shopper Marketing - January 2016 - 122
Shopper Marketing - January 2016 - 123
Shopper Marketing - January 2016 - 124
Shopper Marketing - January 2016 - 125
Shopper Marketing - January 2016 - 126
Shopper Marketing - January 2016 - 127
Shopper Marketing - January 2016 - 128
Shopper Marketing - January 2016 - 129
Shopper Marketing - January 2016 - 130
Shopper Marketing - January 2016 - 131
Shopper Marketing - January 2016 - 132
Shopper Marketing - January 2016 - 133
Shopper Marketing - January 2016 - 134
Shopper Marketing - January 2016 - 135
Shopper Marketing - January 2016 - 136
Shopper Marketing - January 2016 - 137
Shopper Marketing - January 2016 - 138
Shopper Marketing - January 2016 - 139
Shopper Marketing - January 2016 - 140
Shopper Marketing - January 2016 - 141
Shopper Marketing - January 2016 - 142
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_ecommerce2018
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201708
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201707
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201706
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201705
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201704
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201703
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201702
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201701
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201612
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201611
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201610
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201609
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201608
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201607
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201606
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201605
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201604
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201603
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201602
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201601
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201512
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201511
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201510
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201509
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201508
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201507
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201506
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201505
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201504
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201503
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201502
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201501
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201412
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201411
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201410
http://digital.shoppermarketingmag.com/nxtbooks/ptp/sm_201409
http://www.nxtbook.com/nxtbooks/ptp/sm_201408
http://www.nxtbook.com/nxtbooks/ptp/sm_201407
http://www.nxtbook.com/nxtbooks/ptp/sm_201406
http://www.nxtbook.com/nxtbooks/ptp/sm_201405
http://www.nxtbook.com/nxtbooks/ptp/sm_201404
http://www.nxtbook.com/nxtbooks/ptp/sm_201403
http://www.nxtbook.com/nxtbooks/ptp/sm_201402
http://www.nxtbook.com/nxtbooks/ptp/sm_201401
http://www.nxtbook.com/nxtbooks/ptp/sm_201312
http://www.nxtbook.com/nxtbooks/ptp/sm_201311
http://www.nxtbook.com/nxtbooks/ptp/sm_enhancedpreview
http://www.nxtbook.com/nxtbooks/ptp/sm_201310
http://www.nxtbook.com/nxtbooks/ptp/sm_201309
http://www.nxtbook.com/nxtbooks/ptp/sm_201308
http://www.nxtbook.com/nxtbooks/ptp/sm_201307
http://www.nxtbookMEDIA.com