Shopper Marketing - August 2018 - 1

Vol. 31, No. 8 * August 2018

EnsembleIQ Expands
Its Brand Portfolio

ChiCago - EnsembleIQ, parent
company of Shopper Marketing,
has purchased substantially all
of the media, digital and event
assets from New York City-based
Lebhar-Friedman. Launched in
1925 and a third-generation family business, Lebhar-Friedman
produced several leading retail
brands including Drug Store
News, Chain Store Age, and Hardware and Building Supply Dealer.
The transaction also includes
Chain Store Age's SPECS and X/
SPECS, two strategic events focused on physical retail that
bring together the nation's top
retailers and suppliers to learn,
share ideas, develop business
partnerships and solve problems.
Those L ebhar-Fr iedman
brands now operate under the
EnsembleIQ umbrella and will
continue to be led by SVP John
Kenlon and his management
team, including Gary Esposito,
Eric Savitch and Seth Mendelson. President and CEO Randall
Friedman will serve in an advisory role during the transition, and
chairman Roger Friedman will
devote his time to new ventures.
"We're thrilled to have these
iconic brands and talented employees join the EnsembleIQ
family," said David Shanker,
CEO of EnsembleIQ. "Adding
chain drug, hardware and store
operations reach and expertise
provides our collective subscribers and customers with a comprehensive view of retail insights
and information throughout the
United States and Canada." SM

PAGE 10

WHO'S WHO

in Shopper Marketing

PAGE 34

Then
&
Now

INSIDE
SPECIAL
REPORT

Summer Promotion
Review
PAGE 48

PAGE 38

Mastering
Retailer Ad Platforms

Shopping
With Steve
Page 52

So-Lo-Mo
Central
Page 44


http://p2pi.org

Table of Contents for the Digital Edition of Shopper Marketing - August 2018

Contents
Shopper Marketing - August 2018 - Intro
Shopper Marketing - August 2018 - 1
Shopper Marketing - August 2018 - 2
Shopper Marketing - August 2018 - Contents
Shopper Marketing - August 2018 - 4
Shopper Marketing - August 2018 - 5
Shopper Marketing - August 2018 - 6
Shopper Marketing - August 2018 - 7
Shopper Marketing - August 2018 - 8
Shopper Marketing - August 2018 - 9
Shopper Marketing - August 2018 - 10
Shopper Marketing - August 2018 - 11
Shopper Marketing - August 2018 - 12
Shopper Marketing - August 2018 - 13
Shopper Marketing - August 2018 - 14
Shopper Marketing - August 2018 - 15
Shopper Marketing - August 2018 - 16
Shopper Marketing - August 2018 - 17
Shopper Marketing - August 2018 - 18
Shopper Marketing - August 2018 - 19
Shopper Marketing - August 2018 - 20
Shopper Marketing - August 2018 - 21
Shopper Marketing - August 2018 - 22
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Shopper Marketing - August 2018 - 24
Shopper Marketing - August 2018 - 25
Shopper Marketing - August 2018 - 26
Shopper Marketing - August 2018 - 27
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Shopper Marketing - August 2018 - 29
Shopper Marketing - August 2018 - 30
Shopper Marketing - August 2018 - 31
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Shopper Marketing - August 2018 - 37
Shopper Marketing - August 2018 - 38
Shopper Marketing - August 2018 - 39
Shopper Marketing - August 2018 - 40
Shopper Marketing - August 2018 - 41
Shopper Marketing - August 2018 - 42
Shopper Marketing - August 2018 - 43
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Shopper Marketing - August 2018 - 55
Shopper Marketing - August 2018 - 56
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