Shopper Marketing - January 2018 - 1
Vol. 31, No. 1 * January 2018
Can Walmart and Target successfully
compete with Amazon over the long haul?
Has Walmart's "On Time, In Full"
program made things harder for brands?
Are you developing any strategies for
reaching shoppers who are using digital
assistants (Alexa, Google Home, etc.)?
How engaged is your company's
e-commerce team with the
shopper marketing team?
We're highly engaged
It's like we've never met
Complete survey results and a virtual roundtable discussion on the topic of e-commerce
CHICAGO - There are six main-stage keynotes
scheduled for the 2018 Path to Purchase Summit, which takes place March 12-14 at the Renaissance Schaumburg Hotel in Schaumburg
(Chicago), Illinois. Among the speakers:
■ Adam Holyk, SVP & Chief Marketing Officer,
■ Nicky Jackson, Founder & CEO, RangeMe
■ Jamie Kieffer, Managing Director, Client Strategy, Edelman
■ Wendy Liebmann, Founder, CEO & Chief
Shopper, WSL Strategic Retail
■ Ashley McCollum, General Manager, Tasty,
■ Art Sebastian, Vice President, Digital Shopping & E-Commerce, Meijer
■ Ted Souder, Head of Industry, Retail, Google
For more information and to register, visit
Guide to Digital
* HelloW .