Shopper Marketing - October 2017 - 11

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LALA U.S.
* Vanessa Carlson Bueno,
Senior Director of Marketing
Operations
LG ELECTRONICS
* Stewart Henderson, Senior
Manager, Shopper Marketing
* Rachel Olson, Senior
Shopper Marketing Manager
* Dave VanderWaal, VP,
Marketing, LG USA and
Canada
MARS CHOCOLATE US
* Susan Barkalow, Director of
Shopper Marketing
MARS PETCARE
* Todd Stone, National
Accounts Manager
MASSIMO ZANETTI
BEVERAGE USA
* Brian Kubicki, VP, Marketing
* Susan Lambert, Director
of Shopper Marketing &
Customer Insights
* Dena Soulakis, Shopper
Marketing Manager
MATERNE GOGO SQUEEZ
* Joe Kasinskas,
Senior Director,
Customer Marketing
MATTEL
* Meredith Jang, Senior
Director, Advanced Analytics,
Shopper Insights & Marketing
MAXPOINT
* Tom Dolan, SVP,
Enterprise Solutions
* Jason Kaplan,
Executive Director, Sales
MEIJER INC.
* Diane Boeskool, Customer
Marketing Manager
* Lanny Curtis, Director,
Customer Marketing
* Michael Ross, VP,
Digital Shopping &
Customer Marketing
MENASHA PACKAGING
* Chuck Bolkcom,
Senior Director, Strategic
Account Development
* Dennis Bonn, VP, Marketing

MILLERCOORS
* Daniel Warhaftig,
Senior Marketing Manager,
Emerging Brands
* Jovina Young, Director,
Channel Marketing,
Small-Format
MOET HENNESSY USA
* Kyle Yearick, VP,
Trade Marketing
MOMENTUM WORLDWIDE
* Shaun Brown, SVP, CPG &
Digital Shopper Lead
* Laura Moser, SVP,
Shopper Marketing NA
MONDELEZ
INTERNATIONAL
* Stephen McGowan, Director,
Shopper Marketing
* Michael Tilley, Biscuit Lead,
Shopper Marketing &
Strategic Partnerships
MOSAIC SHOPPER
* Kristen Buss, VP, Shopper
Strategy & Insights
* James Fraser, GM, NA
NESTLE USA
* Alex Placzek, Director of
Shopper COE
NESTLE-PURINA
* Linda Hervatin, Director,
Shopper Marketing
* Christina Lawrence, VP,
Shopper Marketing
* Jason Vita, Director,
Shopper Marketing
PCH/MEDIA
* Dave Dyer, Director,
Shopper Marketing
* Dina Howell, Executive
Advisor
PEPSICO (BEVERAGE)
* William Langford,
Senior Director of Sales
* Esperanza Teasdale, Senior
Director, Shopper Marketing
PEPSICO (QUAKER)
* Jackie Clifton, Director,
PepsiCo Shopper Marketing,
Walmart Inc. Customer Team
* Katie Schiavone, Senior
Director, Shopper Marketing,
NAN Brands, Gatorade and
Propel

PERNOD RICARD USA
* Karen Quach, Division
Marketing Director
* Megan Taves, Director of
Customer Solutions, Chains

SAVINGSTAR INC.
* David Rochon, CEO

PFIZER
* Heather Storms, Director,
Shopper Marketing

SHELFBUCKS
* Erik McMillan, CEO
* Catherine Lindner,
Chief Merchant Officer

PHILIPS CONSUMER
LIFESTYLE
* Kelly Downey, VP, Digital &
Shopper Solutions
PINNACLE FOODS
* Kelly Annis, Director,
Marketing Activation
PROCTER & GAMBLE
* Matt Barresi, Brand Director,
North America Selling &
Market Operations
QUOTIENT
* Gary Stern, VP,
Sales Enablement
RB
* Yelena Idelchik, In-Store
Experience & Shopper
Insights Team Leader
* Lia Skinner, Shopper
Marketing Manager
* Mark Sorrentino, Head of
Shopper Marketing
RED BULL NORTH
AMERICA INC.
* Melissa Leggett-Accad,
Director, Trade Marketing
RETAIL SOLUTIONS INC. (RSI)
* Michael Quinn,
General Manager, Ansa -
Digital to Store Analytics
* Meredith Williams, Director,
Business Development, Ansa
REVTRAX
* Jim Tobolski, EVP, Sales &
Customer Success
* Jonathan Treiber,
CEO & Co-Founder
SARGENTO FOODS
* Cindy Mattingly, Customer
Shopper Marketing Manager

SC JOHNSON & SON INC.
* Amy Dragland-Johnson,
Director, Shopper Marketing

SHOPKICK
* Coco Jones, Head of
Marketing & PR
* Kari King, VP,
National Brand Sales
SHOPTOLOGY
* Charlie Anderson, CEO
* Julie Quick, SVP, Head of
Insights & Strategy
SLICE INTELLIGENCE
* Shannon Boren, Director,
Sales
* Leslie Warshaw, VP, Analytic
Solutions - CPG
STARBUCKS COFFEE CO.
* Marcie Bracht, Shopper
Marketing Manager
* Tiffany Huey, Director,
Shopper Marketing
* Kelly Marsh, Director, Shopper
Innovation & Experience
STRATACACHE
* Chuck Billups, SVP,
Brand Advertising & Retail
Partnerships
* Jeff Griffin, EVP,
Retail Media Networks
TEMPT IN-STORE
PRODUCTIONS POWERED
BY QUAD GRAPHICS
* Susan Bellehumeur,
Marketing Communication
Programs
* John Puterbaugh, Managing
Partner & Chief Digital Officer
THE MARKETING ARM
* Christopher Gray, SVP,
Consumer & Shopper
Psychology

THE MARS AGENCY
* Robert Rivenburgh, CEO, NA
* Elise Wilfinger, EVP,
Corporate Strategy & Brand
Officer
TIME INC. RETAIL
* Christine Austin, Customer
Marketing Director
* Bill Romollino, VP,
Shopper Insights
* Eric Szegda, VP,
Retail Marketing
TPN
* Sarah Cunningham, Senior
Managing Director, Client
Service & Development
* Nancy Shamberg, Managing
Director, Shopper Marketing
TRACYLOCKE
* Hugh Boyle, CEO
* Michael Kelly,
Communications Director
TYSON FOODS
* Wendyjean Bennett,
Senior Director, Media &
Experiential Marketing
* Christopher Witte, VP,
Total Store Leadership
UBISOFT
* Paul Audino, Senior Manager,
Shopper Marketing
UNILEVER
* Kevin Flagg, Senior Director,
Shopper Marketing
VERVE
* Kevin Arrix, CRO
* Julie Bernard, CMO
WALGREEN CO.
* Mindy Heintskill, VP, Loyalty
& Personalized Marketing
WESTERN UNION
* Tonya Johnson, Marketing
Director
WILLIAM WRIGLEY JR. CO.
* Lena Lewis, Senior Manager,
Shopper Marketing
WORLD KITCHEN

The League of Leaders is an exclusive organization of industry
thought-leaders dedicated to advancing the understanding of
all marketing efforts that culminate at retail.
OCTOBER 2017 SHOPPER MARKETING y

11



Table of Contents for the Digital Edition of Shopper Marketing - October 2017

Contents
Shopper Marketing - October 2017 - Intro
Shopper Marketing - October 2017 - 1
Shopper Marketing - October 2017 - 2
Shopper Marketing - October 2017 - 3
Shopper Marketing - October 2017 - Contents
Shopper Marketing - October 2017 - 5
Shopper Marketing - October 2017 - 6
Shopper Marketing - October 2017 - 7
Shopper Marketing - October 2017 - 8
Shopper Marketing - October 2017 - 9
Shopper Marketing - October 2017 - 10
Shopper Marketing - October 2017 - 11
Shopper Marketing - October 2017 - 12
Shopper Marketing - October 2017 - 13
Shopper Marketing - October 2017 - 14
Shopper Marketing - October 2017 - 15
Shopper Marketing - October 2017 - 16
Shopper Marketing - October 2017 - 17
Shopper Marketing - October 2017 - 18
Shopper Marketing - October 2017 - 19
Shopper Marketing - October 2017 - 20
Shopper Marketing - October 2017 - 21
Shopper Marketing - October 2017 - 22
Shopper Marketing - October 2017 - 23
Shopper Marketing - October 2017 - 24
Shopper Marketing - October 2017 - 25
Shopper Marketing - October 2017 - 26
Shopper Marketing - October 2017 - 27
Shopper Marketing - October 2017 - 28
Shopper Marketing - October 2017 - 29
Shopper Marketing - October 2017 - 30
Shopper Marketing - October 2017 - 31
Shopper Marketing - October 2017 - 32
Shopper Marketing - October 2017 - 33
Shopper Marketing - October 2017 - 34
Shopper Marketing - October 2017 - 35
Shopper Marketing - October 2017 - 36
Shopper Marketing - October 2017 - 37
Shopper Marketing - October 2017 - 38
Shopper Marketing - October 2017 - 39
Shopper Marketing - October 2017 - 40
Shopper Marketing - October 2017 - 41
Shopper Marketing - October 2017 - 42
Shopper Marketing - October 2017 - 43
Shopper Marketing - October 2017 - 44
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Shopper Marketing - October 2017 - 55
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Shopper Marketing - October 2017 - 170
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